Tech Intersect™ with Prof Tonya M. Evans

Tech Intersect #226: Driving Business Growth Through User Research with UX Expert, Tyreek Houston

September 13, 2024 Tonya M. Evans Episode 226

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Have you ever wondered why some products or services feel like they were designed specifically with you in mind? That’s user research and user experience (UX) at play, showing how this knowledge is critical for business growth, especially in a web3 world. Tyreek Houston, a UX expert, joins me today to share his insights on the intersection of UX and web3, including his unconventional journey into the field, the challenges of fostering inclusion and diversity, the transformative role of AI in the future of UX, and so much more! This week, episode 226 of the Tech Intersect™ Podcast is about driving business growth through UX research! 


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Tyreek Houston is a user researcher and product strategist who uses his knowledge and expertise to empower businesses with strategic insights for growth. But Tyreek is not just a strategist; he is a storyteller, a connector, and an educator who has made his mark as a thought leader in the tech space. 



Topics Tyreek Houston and I cover in this episode include:

  • What user research is and why it is

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Regulate & The Rabbit Hole by Notty Prod licensed via Creative Commons Attribution-NoDerivatives 4.0 International License. Produced by Tonya M. Evans for Advantage Evans, LLC

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