In conversation with Shyam Devani
Forward looking conversations with experienced professionals on financial markets; macro trends, economic policies, currencies, interest rates, commodities & other asset markets as well as international trade, business developments and current affairs.
In conversation with Shyam Devani
Jonathan Akwue – Big Business, Super Apps & the Journey Towards the Metaverse
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Shyam Devani
Jonathan Akwue is President & Global Media Lead at Publicis Groupe, one of the world’s largest advertising and marketing service groups. He has over 25 years experience in the industry and is currently responsible for leading Media operations in over 75 markets for one of the group’s largest clients, Samsung.
In this episode we look at the shifting business landscape between West and East. Topics of discussion include: Consumers in South East Asia, the importance of social media and digital technology including the rise of super-apps like WeChat, the enormous breadth of TikTok, the challenges faced by Instagram & Facebook, the journey towards the meta-verse, and the huge influence of brands.