The Hard Truth About B2B eCommerce

Episode 125: Jay Schneider, Founder of B2B Squared

Isaiah Bollinger Season 7 Episode 5

Jay Schneider has spent over a decade in B2B eCommerce on the operating side, software provider side, and agency business side. Jay is now the founder of B2B Squared, which is focused on helping B2B companies gain traction on their B2B eCommerce stores via email marketing and other marketing tactics. Most B2B companies struggle to gain eCommerce adoption, and its just not just a technical problem. We discuss all the problems leading to lack of digital adoption for B2B companies.