The Hard Truth About B2B eCommerce

Episode 126: Chris Baltusnik, E-Commerce Transformation and Operations Leader at Owens Corning

Isaiah Bollinger Season 7 Episode 6

Chris Baltusnik is bringing forward Owens Corning, an enterprise manufacturer with B2B eCommerce that has historically been handling commerce with one-to-one sales reps. He has experience in an eCommerce agency and on both the B2C and B2B manufacturer sides. After building a best-in-class eCommerce program at Good Year, Chris has taken his talents to B2B eCommerce and is helping educate the market. We talk all things B2B eCommerce and what it takes to build a best-in-class B2B eCommerce team.