Data driven sheep breeding at Hannaton with Jonno Hicks

Head Shepherd

Head Shepherd
Data driven sheep breeding at Hannaton with Jonno Hicks
Aug 09, 2026 Season 2026 Episode 294
Mark Ferguson

What's the difference between a sheep that looks "right" and a sheep that breeds "right"? Jonno Hicks from Hannaton Poll Merinos and White Suffolks, reckons he's finally found the answer.

In this week's episode, Jonno talks through his shift from visual assessment to genomics and data-driven breeding, and why the first years weren't the easiest- despite employing a "guy in New Zealand he heard on a podcast". 

At Hannaton, they now record fleece attributes, carcass traits, structural traits and much more, and make the most of that data by using genomics and neXtgen Agri indices to balance progress across all of them. 

Tune in to hear a great yarn between two people who spend way too much time thinking about sheep genetics.

Head Shepherd is brought to you by neXtgen Agri International Limited

We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: info@nextgenagri.com.

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