Brews & BizDev

Brews & BizDev - S2E13 - Overcoming a Bad Rep and Learning New Things with Matt Lasher

Renoun Creative Season 2 Episode 13

In this episode of Brews & BizDev, Paul Greiner of Renoun Creative talks with Matt Lasher, Director of Marketing at WestHerr Auto Group. Matt and Paul enjoy a Hawaiian Coconut homebrew from Wegmans and a Cold Brew from Public Espresso respectively, they discuss

  • How marketing can overcome having a bad reputation as an industry or business,
  • What customer experience adaptations were made for the pandemic that we hope and expect will remain in place,
  • The value of a marketer setting aside one’s views and trying new things, 
  • What Matt learned from his roots as a pro poker player, selling branded t-shirts out of the trunk of his car,
  • And a lot more!


Thanks for listening, and if you dig what we’re putting out, please subscribe and share!


To find out more about Matt or WestHerr, follow him on LinkedIn or check out their website.


To find out more about Paul or Renoun Creative, follow him on LinkedIn and check out their website.


Check out more episodes of Brews & BizDev via video or audio at
https://renouncreative.com/brews-and-bizdev/