In this episode, Matt talks with Margaret Molloy, Global CMO of Siegel+Gale and host of the How CMOs Commit With Margaret Molloy podcast.
Whether you lead a B2C, B2B, or small business, your customers demand that you make it easy for them to engage with you. And they don't expect you to just be easier than your direct competitors. They expect you to be as easy as their favorite brand experience. That only happens when you put simplicity at the focus of every customer interaction. Matt and Margaret discuss how leaders can commit to a culture of simplicity, and gain customer (and employee) loyalty through that.
We hope you enjoy this episode, and we're excited for you to hear the next ones. We've got more great guest interviews and a few lessons with Matt along the way.
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