Resco Radio Talk

Customer Value Creation | Chat with Sam Klaidman

Resco.Net Season 3 Episode 3

Sam Klaidman, the Principal at Middlesex Consulting (https://middlesexconsulting.com) joins the Resco Radio Talk's host, Ivan Stano, to discuss customer value, its most precise definition and ways to create it. The major shift in the importance of customer value came in 2019 and ever since the companies and their executives have become obsessed with bringing customers value and ultimately providing the best customer experience.