Women with Cool Jobs

Music-Industry Social Media Marketer and Artist Manager Who Works with the World's Biggest Artists, with Cassie Petrey

June 12, 2024
Music-Industry Social Media Marketer and Artist Manager Who Works with the World's Biggest Artists, with Cassie Petrey
Women with Cool Jobs
More Info
Women with Cool Jobs
Music-Industry Social Media Marketer and Artist Manager Who Works with the World's Biggest Artists, with Cassie Petrey
Jun 12, 2024

Send Julie a text!!

Cassie Petrie works with the world's biggest musical artists (as well as rising stars) to help them with their social media marketing and to help them manage their career.

Cassie is the CEO & Co-Founder of Crowd Surf, a leading social media marketing and music management company. She happily calls herself a social media dinosaur.

At the age of 12, she was at the forefront of creating social content in the music and entertainment industry by running the Backstreet Asylum, a weekly newsletter that reached Backstreet Boys fans worldwide. 

Flashforward a few decades, and  her passion for the artists and the industry is what helped her create a thriving business and work with incredible artists (and their teams) to:

  • Market concert tours for Nickelback, Backstreet Boys, P!NK 
  • Market Las Vegas residencies for Miranda Lambert, Shania Twain, Usher 


We talk about so many fascinating topics, including:

  • What it means to do social media marketing and artist management
  • Her tips for how to approach social media and not get overwhelmed by the trends
  • What it takes to thrive as a professional in the social marketing industry
  • Some awesome examples of who she has worked with and how she helps


Cassie Petrey - Guest
Cassie Petrey's LinkedIn account
Cassie's IG account
Crowd Surf website

Julie Berman - Host
Julie Berman's LinkedIn Profile
@womencooljobs (Instagram)
www.womenwithcooljobs.com 

------------------------------------------------------------------------------------------


I absolutely LOVE being the host and producer of "Women with Cool Jobs", where I interview women who have unique, trailblazing, and innovative careers. It has been such a blessing to share stories of incredible, inspiring women since I started in 2020.

If you have benefitted from this work, or simply appreciate that I do it, please consider buying me a $5 coffee. ☕️

https://www.buymeacoffee.com/julieberman

Thank you so much for supporting me -- whether by sharing an episode with a friend, attending a LIVE WWCJ event in Phoenix, connecting with me on Instagram @womencooljobs or LinkedIn, sending me a note on my website (www.womenwithcooljobs.com), or by buying me a coffee! It all means so much. <3

Show Notes

Send Julie a text!!

Cassie Petrie works with the world's biggest musical artists (as well as rising stars) to help them with their social media marketing and to help them manage their career.

Cassie is the CEO & Co-Founder of Crowd Surf, a leading social media marketing and music management company. She happily calls herself a social media dinosaur.

At the age of 12, she was at the forefront of creating social content in the music and entertainment industry by running the Backstreet Asylum, a weekly newsletter that reached Backstreet Boys fans worldwide. 

Flashforward a few decades, and  her passion for the artists and the industry is what helped her create a thriving business and work with incredible artists (and their teams) to:

  • Market concert tours for Nickelback, Backstreet Boys, P!NK 
  • Market Las Vegas residencies for Miranda Lambert, Shania Twain, Usher 


We talk about so many fascinating topics, including:

  • What it means to do social media marketing and artist management
  • Her tips for how to approach social media and not get overwhelmed by the trends
  • What it takes to thrive as a professional in the social marketing industry
  • Some awesome examples of who she has worked with and how she helps


Cassie Petrey - Guest
Cassie Petrey's LinkedIn account
Cassie's IG account
Crowd Surf website

Julie Berman - Host
Julie Berman's LinkedIn Profile
@womencooljobs (Instagram)
www.womenwithcooljobs.com 

------------------------------------------------------------------------------------------


I absolutely LOVE being the host and producer of "Women with Cool Jobs", where I interview women who have unique, trailblazing, and innovative careers. It has been such a blessing to share stories of incredible, inspiring women since I started in 2020.

If you have benefitted from this work, or simply appreciate that I do it, please consider buying me a $5 coffee. ☕️

https://www.buymeacoffee.com/julieberman

Thank you so much for supporting me -- whether by sharing an episode with a friend, attending a LIVE WWCJ event in Phoenix, connecting with me on Instagram @womencooljobs or LinkedIn, sending me a note on my website (www.womenwithcooljobs.com), or by buying me a coffee! It all means so much. <3