Building Your Empire With SophieZo
Welcome to Building Your Empire with SophieZo! In this podcast, you will learn how to build an effective team, increase your productivity, and far more to help you scale your business while keeping your sanity. Your host, Sophie Zollmann, is an experienced Online Business Manager who has helped many different businesses scale and grow effectively by equipping business owners to focus on their most profitable areas. Now, she’s sharing her best tips and strategies with you! Listen in each week as Sophie shares ways to help you grow your business while living your best life. To find out how SophieZo can help your business - and you - contact her at SophieZo.com.
Building Your Empire With SophieZo
Ep40: Awesome Ad Tools - Part 1
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Sophie Zollmann
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Season 1
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Episode 40
Social media ads are the cornerstone of your marketing strategy, and each platform offers outstanding tools to help you create, monitor, and analyze your ads.
In this episode, Sophie is highlighting the top ad features of Facebook, Instagram, LinkedIn and Twitter. You’ll learn how to get the most out of your advertising dollars by selecting the best ad format, campaign objectives, ad placement, and target audience.
You’ll discover the analytics options that not only help you track your ad performance, but also determine your ROI by assessing key metrics like cost per click, or cost per lead.
Listen now to get the tips and tools that up your ad game and boost your brand awareness!