Decoding Sales
A podcast where an engineer (Alex Allain, CTO @ U.S. Digital Response) and salesperson (Peter Ahn, Tech sales coach) demystify what it means to build meaningful business relationships in the modern age.
Decoding Sales
Episode 18: Sales myths
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Peter & Alex
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Facts and myths about salespeople
- What really motivates salespeople (it's not just the number!)
- What shapes customer perceptions of sales (it's not the average sales person)
- Peter confesses that as a professional sales leader, he doesn't know how to play golf (and why golf isn't an essential sales skill)
- Peter explains what's replaced the importance of the rolodex in modern sales
- How Peter flips the tactics of normal salespeople to break through and win deals against traditional sales processes
- One thing Peter says is 100% true of salespeople (hint - it involves a number!)
- Resources and links
To get more sales advice from Peter, Subscribe to his YouTube Channel, check out Peter Ahn Sales School and purchase Peter's newly published book, Unlocking Authentic Sales!
