Achieving Clarity Podcast
Welcome to the Achieving Clarity podcast. My name is Ben Morley; an Air Force pilot turned consultant. Each episode you will hear actionable tips and strategies that you can implement in your daily life, personal and professional, to achieve more clarity, purpose and effectiveness.
Achieving Clarity Podcast
"So, Did You Make Them Sick?"
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Ben Morley
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This was often the first question I was asked when I came back in the building from taking someone on an incentive flight. But every time I flew, whether with a student, another instructor or an incentive flight passenger, I considered who my “customer” was and how I could serve them best.
In this episode, we ask how you can best serve your customer, tailoring the content of your expertise to their particular needs.