Marketing Made Easy by Jottful
26. How to do launches that don't flop
Will Russell's first business was not a success; he sold a single ebook for $9, then gave up. When he started his agency, Russell Marketing, he tried every business generation tactic he could think of in his first year; some worked, others failed miserably. Then, Will learned the secret to successful launches. His agency now helps launch other businesses and products, including multi-million-dollar crowdfunding campaigns on Indiegogo and Kickstarter.
Learn how Will's team helps entrepreneurs create and scale powerful marketing systems that turn strangers into prospects, customers, and lifelong advocates.
Marketing tactics discussed in this episode include:
- Launch strategies
- Building marketing systems
- Capturing prospects
Will Russell's first business was not a success; he sold a single ebook for $9, then gave up. When he started his agency, Russell Marketing, he tried every business generation tactic he could think of in his first year; some worked, others failed miserably. Then, Will learned the secret to successful launches. His agency now helps launch other businesses and products, including multi-million-dollar crowdfunding campaigns on Indiegogo and Kickstarter.
Learn how Will's team helps entrepreneurs create and scale powerful marketing systems that turn strangers into prospects, customers, and lifelong advocates.
Marketing tactics discussed in this episode include:
- Launch strategies
- Building marketing systems
- Capturing prospects