ENCORE: Selling On Instagram: What To Do & What NOT To Do Artwork

Captivate + Convert with Christy Cegelski

What if you could attract the people you actually WANT to work with, render the competition irrelevant, and get paid to do what only YOU can do? The Captivate and Convert Podcast with Christy Cegelski will show you how. As a connection-driven conversion copywriter and email strategist, Christy talks all things copywriting, marketing, and branding. Each week she'll share tips and strategies designed to help you become known in your niche so you'll have ZERO competition, as well as in-depth conversations with other online biz experts. Expect a few fun, thought-provoking "Christy Questions" that just might make you shift in your seat a little bit (because that's the stuff you really want to know!)

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Captivate + Convert with Christy Cegelski

ENCORE: Selling On Instagram: What To Do & What NOT To Do

January 03, 2022 • Christy Cegelski / Taylor Daniels

“The online world is so flooded. I teach that you should build that brand foundation first, before you even worry about social media.”

— Taylor Daniels

I’ve heard your requests, and now I’m delivering — this episode is all about best practices for growing your biz using Instagram! My guest for today is Taylor Daniels, brand strategy coach and Instagram expert extraordinaire.

In 2019, Taylor was running a virtual assistant agency and noticed a lot of clients were requesting help in standing out on their socials in a saturated market. She also noticed that a lot of them weren’t putting in the effort to build their brand.

She found herself teaching them how to up their Insta game and build a solid brand foundation... two things which happened to be her specialties. In 2020, she became a coach.

Taylor is a genius at leveraging social media and is one of the few people using Instagram the right way, in my opinion.

“Instagram is a tool to bring people into your space. It’s a place to connect and then bring people into your sales funnel — your email list or Facebook group,” Taylor says. “Yeah, you can close clients on Instagram, but it should be more used as a driving force to get people into YOUR community. And then you can show up in your community every day with warm, hot leads that are ready for you to nurture them.”

Hit play and find a new way to work! In this episode, you’ll learn:

> The biggest misconceptions entrepreneurs have about using Instagram as a business tool

> How many times per week you should be posting (it’s probably less than you think!)

> Best practices for boosting meaningful and authentic engagement

Subscribe now and never miss a single episode!

About Taylor Daniels

Taylor Daniels helps online service providers take their businesses from side hustle to sold the f*ck out. She offers guidance on brand strategy and marketing, and a big part of what she teaches is how to use Instagram to build your business.

Highlights:‌ ‌

02:16 Meet Taylor Daniels

04:36 Instagram as part of brand strategy

06:11 Foundation over details

07:17 Stop sweating vanity metrics

08:22 When + how to post

10:02 Instagram as a driving force

11:26 Show up authentically

12:53 Seriously, stop sweating metrics!

14:52 Niche down + reach out

17:27 Detach from the outcome

21:09 Follow/unfollow game

23:17 Stay focused

27:49 The Christy Questions

Please remember to subscribe, rate, and review!

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TAYLOR DANIELS

https://www.instagram.com/itstaydaniels_llc

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HOW MUCH CAN YOU GET DONE-IN-A-DAY? You might be surprised! Work with me for a Done-In-a-Day session + walk away with a brand new, optimized email sequence or landing page! Let’s take your copy from ho-hum to HELL YES!

https://christycegelski.com/hire-me

CONNECT WITH CHRISTY ON INSTAGRAM:

https://www.instagram.com/christycegelski