Two Marketing Moms
Your career accelerator guide with real-world advice and expert insights for marketing and advertising professionals with host Kelly Callahan-Poe.
Two Marketing Moms
How to Manage Client & Agency Change
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Kelly Callahan-Poe & Julia McDowell
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Season 1
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Episode 24
In this episode, Julia & Kelly discuss the 5 ingredients for success in a client-agency relationship and how to navigate change when you know it's inevitable. They also talk about what to do when you have been sent in to "right the ship."