The CXChronicles Podcast
Companies will spend approximately $1.24 trillion on software in the next 5 years, with average SaaS utilization rates being only 30-40%.
Most companies struggle with team adoption & on-going utilization rates, averaging 30% + require constant audits, optimization, on-demand support & employee training when changes are made.
Globally companies lose $3.7 trillion per year due to poor customer experiences & insufficient revenue ops & customer intelligence.
AI is rapidly changing the world & every business leader will need content, market intelligence, training support + clear roadmap for how to start transitioning into an AI-powered customer focused business leader.
Our mission is to make customer & employee happiness a habit.
✅ The Voice of the Customer
The CXChronicles Podcast brings 300+ episodes with proven strategies, expert insights, and real-world case studies from leading customer-focused business leaders.
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The CXChronicles Podcast
CXChronicles Podcast Episode 60 with Roger Dooley - Author, Podcaster, Forbes Contributor & Entrepreneur
In this episode we talk with Roger Dooley about his entrepreneurial journey & the writing of his books Friction & Brainfluence.
Roger Dooley is an author and international keynote speaker. His books include Friction: The Untapped Force That Can Be Your Most Powerful Advantage (McGraw Hill, April 26, 2019) and Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing.
He writes the popular blog Neuromarketing and a column at Forbes.com. He is the founder of Dooley Direct, a consultancy, and co-founded College Confidential, the leading college-bound website. That business was acquired by Hobsons, a unit of UK-based DMGT, where Dooley served as VP Digital Marketing after the acquisition.
Dooley spent years in direct marketing as the co-founder of a successful catalog firm and also was director of corporate planning for a Fortune 1000 company. He has an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee.
Roger chats with Adrian Brady-Cesana and the CXNation on the CXChronicles Podcast about the 4 CX Pillars and how to eliminate friction from your customer experience & customer journey.
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Remember To Make Happiness A Habit!!
