The Inches: A Podcast About Sports Sponsorship

Rookie & The Vet: Maximizing sponsorship inventory in your offseason

Nick Lawson & Rich Franklin

When we are in season and have full stadiums is normally when sponsors are looking to reach our fans. It's where most of our sponsorship inventory lives.

But what about the off-season? How can we maximize our revenue with off-season events WHILE avoiding oversaturation?

In this episode, we dive into the perfect ways your team can look at and activate your off-season for sponsors new and old.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.