MASTERS OF MEDDICC
Masters of MEDDICC is a show where the world's best sales professionals are interviewed about all things enterprise sales and in particular relating to the MEDDIC framework, including MEDDICC and MEDDPICC.
Andy Whyte The founder of MEDDICC™ and the author of the five-star rated “MEDDICC’ book, it’s no surprise that Andy has an impressive sales career spanning over 18 years. Andy first started out as a door-to-door, double-glazing salesman where he quickly built up an appetite for sales, hungry for more, he started his B2B career as an SDR, progressing through the ranks to eventually lead the EMEA at Branch before moving on to set up MEDDICC™.
Andy used MEDDIC in multiple companies as an individual contributor and sales leader and even implemented MEDDPICC into two SaaS organizations. Known for his mantra “Nobody ever regrets qualifying out” and his passion for the science and art of sales.
Away from the day-to-day, Andy practices many skills as a chef, sports coach, taxi, and cleaner in his most important role to date - DAD.
MASTERS OF MEDDICC
Masters of MEDDICC - Jason Creane: Transformative SaaS Sales Leader and multiple Presidents Club Winner - Episode #11
Today on Masters of MEDDICC, we welcome Jason Creane to the show.
Jason Creane has never been one to rest on his laurels and that’s proven by his impressive sales career spanning over 12 years. First starting out in recruitment after back-packing across Nepal to working his way up the ranks to Regional Vice President at Zscaler, all-the-while achieving extraordinary results and even making President’s Club.
In this jam-packed episode, Jason shares so many incredible insights. We’ll take a dive into his career to date, why he chose to leave a well-known business as a top performing individual contributor and how leadership teams can identify team skills.
Be warned - if you like analogies, then you’re in for a treat.
“…I have an uncomfortable desire to achieve my full potential”
[00:13] Introduction to Jason Creane and how he started his career in Sales
[06:00] Learning curves within first sales role
[12:25] Identifying team skills across the leadership team
[16:52] How coach-ability can affect attitude
[26:30] Why would a top performing IC leave a well-known company
[36:30] What came next in Jason’s career
[47:55] Building relationships and champions
[51:08] Jason’s very own MEDDICC Analogy - (Andy approved)
[59:12] What is the most important part of MEDDPICC?