Marketing To Millions

7 Secrets of Sales Psychology Using NLP

Liz Boer Episode 42

“When we aren't fully listening, we are missing out on vital information that could be the difference between closing a new client and losing a sale.”  - Liz Boer

Welcome to the Marketing To Millions Podcast, I’m your host, Liz Boer! In this episode, I’ll share with you the power of neuro-linguistic programming (NLP) and how we can use this in sales to attract new leads. These psychological techniques help us approach customers more effectively through deeper understanding and thus, recognizing the ways we can serve them better. If you’re interested in learning more about this method, check out the free sales scripts here with this episode!


[00:01 - 04:31] Psychology in Selling - The Power of NLP 

[04:32 - 16:20] Make the Customer Feel Heard

[16:21 - 27:56] Discovering Opportunities through Mindset Shift

[27:57 - 29:48] Wrapping Up! 




Key Quotes


“If our audience can't understand our value, they won't be able to be impacted by it. And that's just the honest truth. This is the secret sauce.”  - Liz Boer


“Just because you feel like there has been a negative downturn in the conversation doesn't mean all is lost, you have the ability to change the nature of the conversation.” - Liz Boer

 

Full Show Notes + Resources

Let’s get connected! 

 

You can find me on Instagram and Facebook. Visit my website https://lizboer.com 

 

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