The Reynolds Bickerstaff Podcast
This podcast is focused on sharing Business Ideas with Real Estate Agents and small business owners. Most of our Episodes are recorded during our Business Meetings at Bickerstaff Parham Real Estate. If you are interested in growing professionally and personally, then you've found the right Podcast.
The Reynolds Bickerstaff Podcast
Can You Say What Your Strategy Is?
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Reynolds Bickerstaff
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Season 2
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Episode 12
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Can you summarize your purpose in 35 words or less? To create a Strategy Statement for your team, you will need to define the Objective, Scope and Advantage. In this podcast we discuss the Harvard Business Review article, "Can you say what your strategy is?" by reviewing the story of Edward Jones, the financial adviser.