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The PR Breakdown with Molly McPherson
The PR Breakdown reveals the moves behind the mess. Crisis communication expert Molly McPherson dissects the viral scandals, celebrity meltdowns, and corporate disasters dominating headlines to show you the strategic mistakes and desperate moves that destroy reputations — so you never make them yourself.
The PR Breakdown with Molly McPherson
274: The Future of Public Relations: A Conversation with PRSA's Michelle Egan
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An episode about the profession of public relations for the practitioners who make it one of the most exciting fields to work in. In this episode, a discussion about the future of the public relations industry with Michelle Egan, APR, Fellow PRSA, and Immediate Past Chair of PRSA. Boasting over three decades of communication experience, Michelle brings a substantial depth of understanding to the evolving PR landscape.
Our conversation covers the significant changes currently shaping the industry, delves into the critical role of PRSA in steering professionals through these dynamic times, and examines the strategic plans that are charting the path forward. This episode is a treasure trove of insights for anyone in the field of public relations, from those just starting their journey to seasoned veterans. Join us as we explore the future of PR, discussing how to effectively navigate the challenges and seize the opportunities within this ever-changing industry.
Learn more about the Public Relations Society of America (PRSA), the nation's leading professional organization serving the communications community.
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