Pro Politics with Zac McCrary

Political pollster Zac McCrary interviews interesting people who work in and around the political industry. Guests come from a multitude of backgrounds and specialties within the political industry, and span the partisan spectrum. This is not a podcast for partisan squabbling or punditry about the latest issue in DC - it is hearing directly from successful people in the industry...their stories, experiences, and advice. This is a podcast for anyone who works in politics, hopes to work in politics, or wants to get up close to see how things really work in the world of professional politics.

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Pro Politics with Zac McCrary

Larry Huynh & His Unconventional Path as a Digital Trailblazer

March 19, 2024 • Zac McCrary

Larry Huynh is a Partner and founder of Trilogy Interactive, a trailblazing digital political firm. His path to politics is anything but typical...his family coming to the U.S. as refugees after the Vietnam War, his academic background in biochemistry, and early career in the finance sector. In this conversation, Larry talks his unconventional route to working in politics, the 2004 campaign that changed his trajectory, early days of the political internet, plus some of his favorite case studies, best practices, and thoughts on digital trends that have the potential to change politics.

IN THIS EPISODE

How Larry's family had to flee Vietnam after the fall of Saigon...

Growing up a Texan in a low-income family in Houston...

Larry talks his pre-political interest in biochemistry and work in the financial sector...

The 2004 movement to Draft General Wes Clark into the presidential race pulls Larry into politics...

Memories of meeting General Clark the first time and the 2004 Clark campaign...

What contributed to the massive spike of online fundraising in the 2004 presidential campaign...

Larry starts one of the first digital political firms after the 2004 elections...

How Barbara Boxer's approach to Senate hearings blazed a path for effective use of digital political tools...

Larry on current trends in digital politics...

Larry talks studies his firm has done to better utilize AI...

Larry's perspective on the right type of people who should pursue a career in digital politics...

Larry talks his role as President of the AAPC and smart ways to utilize the organization...

AND alchemy, Bank of America, Stacey Bashara, best laid plans, Brent Blackaby, Blackrock, Doug Boxer, Howard Dean, Fort Chaffee, genetically-modified seeds, hard science, Jeff Hauser, jacked-up arms, Paul Johnson, Rose Kapolczynski, John Kerry, kill lists, Blanche Lincoln, Terry McAuliffe, John McCain, Jason McIntosh, Katie Merrill, Monsanto, MoveOn, Eli Pariser, Condaleeza Rice, Diana Rogal, Josh Ross, Randy Stearns, vice principals, windowless rooms....& more!