Franchise sales are on the rise across all sectors, exemplified by the following successes.
goGLOW is exceeding expectations, showing significant growth in Q1. The 1 Painter continues to sell consistently week after week. Up Closets is surpassing sales projections, fueled by a bullish franchise buyer market. HomeVestors and Corporate Cleaning Group both secured sales this week and have maintained steady sales for years.
Want to learn your perfect franchise match? Contact The Franchise Insiders today!
Franchise sales are on the rise across all sectors, exemplified by the following successes.
goGLOW is exceeding expectations, showing significant growth in Q1. The 1 Painter continues to sell consistently week after week. Up Closets is surpassing sales projections, fueled by a bullish franchise buyer market. HomeVestors and Corporate Cleaning Group both secured sales this week and have maintained steady sales for years.
Want to learn your perfect franchise match? Contact The Franchise Insiders today!
What is up? Franchise fans, I'm Jack Johnson here with your Franchise Market Watch. For those of you that are new to the podcast, we tell you and show you the franchises that people buy each and every week. Make sure to subscribe to our newsletter at thefranchiseinsiderscom so you can get this in email form as well as podcast. We are affiliated with over 700 franchise consultants, so we're going to show you exactly the franchises people are buying. We're going to give you the nuance behind why they're buying these franchises and only with the Franchise Insiders, we're going to tell you how much and how we can save you on all of these franchises. So let's dive in and talk about the franchises that people have been buying.
Speaker 1:
First up, goglow. So GoGlow is a tanning franchise. I think that's probably the best way I can put this. Never before has a company brought spray tanning into the market with the precision of GoGlow. Their brand is one of empowerment and confidence. It's on trend, highly relevant and has become a movement on social media. Okay, that's really key. And I want to tell you, guys, I've never seen a tanning franchise sell the way that GoGlow is selling. They are selling so fast this year and it's really not a surprise because their item 19, which shows you the average revenue of their locations, is pretty incredible. They're showing average gross sales of $670,000 and an average net of $237,000 per location. It's nearly a 40% margin To invest in a GoGlo.
Speaker 1:
The franchise fee is $60,000. There's a royalty of 8% on the gross revenue and they say your total investment is anywhere from $232,000 to $398,000, depending upon what market you're in that type of thing. So what does that mean for a franchise investor? Well, that means after you plunk down your $60,000 for the franchise fee, you better at least be prepared to spend another $170,000 getting your GoGlo profitable. But at those numbers that's a really nice investment. So just a quick point for those of you that might be saying dude, I can make $237,000 with my corporate America job. Why would I ever do that? Well, one, you'd own it. But two, if you want to make more, just invest in more units. Want to make $500,000 a year? Invest in two units. That's what owning a franchise like GoGlo gives you the opportunity to do. Year franchise sales have been dominated by home services and now we're seeing this personal care GoGlo, which is a skincare plus service brand, really start to take off. It's a high ticket multiple revenue stream with proprietary equipment plus product that creates raving fans. They've got over 5,000 five-star reviews. That's not easy to do, so GoGlow is definitely worth your consideration. If you're interested in that personal care space, we can save you 2K on your GoGlow. Text me at 305-710-0050.
Speaker 1:
By the way, do you want to hear what it's like to actually be a franchise owner, what it's like to grow a franchise from scratch? Check out Jill and I. Jill's my co -host, my partner at the Franchise Insiders. So we own a franchise called Pink's Windows which is a Resi Brands franchise. We just launched it a month ago. We have another podcast called we Bought a Franchise. You definitely need to check it out. If you want to hear what it's like to build a franchise from the very beginning, just go to WeBoughtAFranchisecom. You can subscribe to the newsletter and give it a listen. I think it's pretty cool. It's pretty fun. Weboughtafranchisecom Speaking of Resley Brands, that one painter continues to sell like crazy.
Speaker 1:
That is their sort of flagship brand. That one painter is a painting franchise. It was an absolute 2023 top seller. Its annual unit value meaning of the per that One Painter unit is a million, three per location. No wonder this is like the fastest selling painting franchise. Since I've been in the business, I've never seen a painting franchise sell like this. But put the widget aside, because for those of you out there you might be saying, oh man, I don't want to own a painting business, that doesn't sound fun, I'd rather own a cool yogurt franchise. Well, hold on a second, because that one painter has it a uh, uh. This type of service business painting has been around forever. Since I've been in franchising, painting franchises have always sold very well and consistently painting.
Speaker 1:
The average, uh, that one painter job, I think, is five thousand dollars. I think that's their average job. Don't quote me on that, but I believe that is their average job. But Don't quote me on that, but I believe that is their average job. But they've even I've heard rumblings of commercial jobs up to 100K. So at a franchise fee of $49,000, and I think that's going up. Actually they're changing their FDD. I think it's going to be 59,000. But even so, they say a total investment of $88,000 to $117,000 will do the trick, will get your business profitable. So what does that mean? That means well, after you spend your franchise fee, have another $40,000 available to build your business.
Speaker 1:
You don't need an office with a that one painter. What you need is a truck and contractors and because of the size of the job, because of the type of branding that Resi Brands does and again, that's why I said, forget the widget. Just like with Pink's Windows, which is the franchise I own forget the widget. It's the customer experience. How does the brand make a customer feel? So that is why that one painter has been able to sell so so well, because it is so low investment. Painting will always be needed. It is B2C with homes and residences and B2B with commercial projects and it has just killer support great people. That is why you see people all over the country buying, selling out, buying that one painter. There's even a lot of franchise consultants like me who are buying that one painter. So that's why this brand has continued to grow at the clip that it has Definitely worth your consideration. We can save you $10,000 on your that One Painter franchise. Text us at 305-710-0050. And don't forget to check out weboughtafranchisecom to hear what it's like with us building a resi brands franchise.
Speaker 1:
Um, this is another one. Up next on the list is a franchise called up closet. Up closets. Excuse me, it feels to me like almost every week this year up closets has been selling. So again, let's just look at the trends. Folks GoGlow selling consistently this year.
Speaker 1:
That one Painter's been selling consistently for over a year UpClosets. Over the last few weeks it's really trending up. So why would that be? Well, here's what I know UpClosets has a franchise fee of $39,000. A royalty looks like about $750,000 a month. Total investment starts at $59,000. So essentially they're saying in some markets, after you spend your franchise fee of $39,000, you can build your up closets to profitability for another $20,000. That seems really low to me. I like the other number which they're giving is the high, which is $110,000. Really low to me. I like the other number which they're giving us, the high, which is 110. I'd want to have another 70K in my pocket, but this thing continues to sell. It's got a low upfront investment, as we mentioned, few employees, low overhead, highly effective and disruptive marketing.
Speaker 1:
Now, if we're looking at the trends here, again that one painter great marketing, go glow, great marketing. Up closets, great marketing, go glow, great marketing. Up closets, great marketing. I bought pinks franchise because it has great marketing. Put the widget aside. Who's going to win in terms of marketing?
Speaker 1:
Um, this is also important for any of you that have worked with a contractor recently. They have AI design software with immediate design options for the customer. So you go in and you're able to show a customer boom, here's what your closet could be. That's a good chance. You're going to increase your close ratio by a wide margin. So great technology. This is great for spousal teams this is what they say Interior designers, realtors, mortgage brokers, home organizers, home stagers, and it's great for young entrepreneurs. So again, you know, up closets. Look at the trends. This is something that people are investing in very consistently.
Speaker 1:
Homevestors is another one that sold this week. Homevestors you've seen the billboards Webuyuglyhomescom. They've been around since I've been in franchising. They've got a long reputation. They've got 980 franchises spanning 144 markets. Their franchise fee is $39,000. Their royalty starts at 0.8%, goes up to 5%. They're saying you need a total investment of $89,000 to $461,000. Again, if it's me, if I'm investing, I like the top number Totally home-based. They're franchisees. Here's what they do they buy houses at a deep discount from motivated sellers who respond to the national advertising campaign centered around the brand of we Buy Ugly Houses.
Speaker 1:
What I know about home investors franchisees is the ones that spend the most on advertising are the ones that do the best. It comes down to advertising, and that doesn't surprise me. That's any business, for any business I've been involved in, the more advertising you do, the better. In fact, my dad used to always say to me when business is down, double your advertising. Your competition will pull back. You push more out there. So that, to me, that's part of the secret here. So the franchisees spend collectively apparently over $50 million a year in direct mail, internet billboard and other outdoor and TV advertising. That generates over 25,000 leads per month from motivated sellers. So HomeVestor's combined advertising efforts allows the franchisees to take advantage of buying power and market share dominance to get a bigger return on their ad spends than they ever could on their own.
Speaker 1:
So for people that say I know how to flip houses, why don't I just do it on my own? That's the value that HomeVestors adds. So their franchisees receive the leads Apparently HomeVestors. So they then set appointments, meet with the sellers, make offers on their houses. Franchisees purchase and rehab these homes with 100% financing provided by HomeVestors. Again, why don't I just do it on my own? You may not have the same kind of buying power, so HomeVestors brings that to you. The houses are then sold as is to other investors or rehabbed and either sold to homeowners or kept by the franchisees as rental properties themselves.
Speaker 1:
So you get the idea. This is like. If you're into real estate. Homevestors is a dream. So again, $39,000 franchise fee, total investment $89,000 to $461,000. Real estate's been around forever, by the way. We can save you $10,000 on HomeVestors, so right away, if you buy through Franchise Insiders, you're getting 10K put back into your pocket through our rebate program. So it's a really cool franchise. I know some people see the billboards and it kind of freaks them out with the we buy ugly houses, but it works. So again, if we look at the market real estate, real estate, real estate, beauty, personal care that's what we saw this week in terms of the franchises that people bought.
Speaker 1:
So I am a franchise consultant. I work with over 500 different franchises. My wife Jill and I do. We are current franchise owners. If you're sitting out there thinking about owning a franchise and you'd like some free guidance, just to have a conversation, learn what we're seeing in terms of the market, go to our website, subscribe or even schedule a call with us. If you'd like to talk, you can text me too. I don't care Day or night, 305-710-0050. Shoot me any questions you have on franchise ownership. I'm Jack Johnson. Thanks for tuning in to the Franchise Insiders Inside Scoop Market Watch. Be sure to tune into our other podcast. Tuning in to the Franchise Insiders Inside Scoop Market Watch. Be sure to tune in to our other podcast. We Bought a Franchise by going to weboughtafranchisecom or visit our website, thefranchiseinsiderscom, and I'll look forward to seeing you on the next podcast. Take care.