Managing issues, in the public affairs arena, requires a thorough understanding of the latest trends. In this episode, Wayne Burns, the Director of the Centre, presents the top five predictions for corporate public affairs for the coming 12 months in 2017. These include the proliferation of evidence-based communication to influence stakeholders and deal with fake news, infographic mania, the rise of in-house audio-visual production as well as the increase of women at the head of the public affairs function in different organisations.
Managing issues, in the public affairs arena, requires a thorough understanding of the latest trends. In this episode, Wayne Burns, the Director of the Centre, presents the top five predictions for corporate public affairs for the coming 12 months in 2017. These include the proliferation of evidence-based communication to influence stakeholders and deal with fake news, infographic mania, the rise of in-house audio-visual production as well as the increase of women at the head of the public affairs function in different organisations.