KnowThyBrand - Championing gender inclusion in business

The secret to recruiting for diversity

Giulia Iannucci / Felicity Hassan Season 2 Episode 14

It is a well-known fact that a diverse workforce brings greater creativity, social justice, and financial returns. And yet, all too often effectively recruiting diverse candidates seems a challenge for most companies.

Felicity Hassan, Board member, book author, and co-founder of The Find, shares with us how to effectively hire for diversity.

Felicity founded her company precisely with the intention of helping companies look beyond the sea of traditional candidates to spot diverse leaders. In this episode, she tells her journey from being on the receiving end of horrific hiring experiences to driving inclusive recruitment.
 She explains how diversity is not only the right thing to do but also a competitive advantage that can take your business to the next level.

With Felicity, we talk about gender diversity in the context of intersectional diversity and how different types of diversity (gender, race, sexual orientation, etc.) build and intersect with each other. We discussed why it matters for companies to truly understand diverse target audiences and why having a diverse workforce helps with that.

Finally, Felicity shares her pro tips when it comes to authentically seeking diverse talent: from clearly defining the company's values and mission, to ensuring that talent research is truly inclusive, all the way to the interviewing and onboarding process, listen to Felicity to find out how you can effectively create a more diverse workforce for your business.

Find out more about Felicity and her business:
https://www.linkedin.com/in/felicitybt/
https://www.thefindpartners.com/

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