The 121% Podcast: Unleash Your Competitive Edge in Real Estate
Welcome to "The 121% Podcast: Unleash Your Competitive Edge in Real Estate," where real estate isn't just a profession; it's a passion! Hosted by Kevin Johnson, the charismatic CEO and Managing Broker of CENTURY 21 Edge, this podcast is your go-to source for all things real estate in the Sunshine State and beyond.
Dive into the world of real estate with Kevin, whose journey from hospitality maestro to real estate mogul is nothing short of inspirational. Whether you're taking your first steps in real estate or a seasoned broker, "The 121% Podcast" is your ticket to leveling up your game. Each episode is a treasure trove of insights, offering a 121% blend of motivation (50%), education (50%), and action (21%).
Join us as we explore the latest real estate trends, strategies, and success stories. From in-depth interviews with industry leaders to practical tips that you can implement today, we cover it all. Plus, get a behind-the-scenes look at how Kevin catapulted his career from earning over $107k in commissions in his first 90 days to spearheading CENTURY 21 Edge's rise as a powerhouse in Florida's real estate scene.
Whether you're craving new marketing tactics, want to ace client relationships, or need that push to #MoveFearlessly in your career, we've got you covered. Tune in to "The 121% Podcast" and embark on a journey to transform your real estate career to 121% and beyond.
The 121% Podcast: Unleash Your Competitive Edge in Real Estate
Top 5 Ways to Increase Lead Conversion
According to our friends at Inside Real Estate, the average conversion rate for internet leads is less than half of a percent. Additionally, according to the National Association of REALTORS®, on average each lead is contact 0.8 times by an agent despite the data telling us it takes 10-12 contacts before a lead is ready to become a buyer or seller. At CENTURY 21 OneBlue, with over 30,000 leads generated in the last five years, we've learned a few things about what it takes to connect with consumers as well as how to get them from a lead to a customer. Our strategies have helped our agents increase their average conversion rate from 3% when we first opened our doors to 10% and higher today!
In this episode of The 121% Podcast, we are going to cover the top five things our relentless agents do that help them defy mediocrity when it comes to working internet leads!
LEGAL DISCLAIMER: The views, opinions, and content expressed in The 121% Podcast are solely those of the individual speakers and do not reflect the opinions, beliefs, or policies of the show's sponsors, Century 21 Real Estate LLC, CENTURY 21® Edge, OneBlue Real Estate School, or their affiliates. Each CENTURY 21® office is independently owned and operated. CENTURY 21 Edge and OneBlue Real Estate School fully support the principles of the Fair Housing Act.
The information provided in this podcast is for educational and entertainment purposes only. While we strive to provide accurate and up-to-date information, we do not guarantee the content's veracity, reliability, or completeness. The 121% Podcast and its creators are not responsible for errors, omissions, or results obtained from using this information. Listeners are encouraged to conduct their own research and due diligence and seek professional advice before making legal, financial, or real estate decisions.