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TOG Talks: Building Winning Teams

The ONE Group Season 1 Episode 12

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Welcome to The ONE Group's Podcast! We believe that every professional has a great story to tell, which is why we have set up TOGCast to share successful stories and top tips on how candidates and clients got to where they are today.

On this episode we are joined by Channel 4's Secret Millionare, Mike Greene, who has shared valuable insights into how companies can attract, train, motivate, and retain the best teams, to ensure ongoing success.

If you would like to be our next guest speaker, host or ask us a question, please email us at marketing@theonegroup.co.uk

Hosted by Leanne Davidson-Town and Producer Bex.

If you would like to be our next guest speaker, host or ask us a question, please email us at hello@theonegroup.co.uk

Hosted by Leanne Davidson-Town and Producer Bex.

[Music] 

You are now tuned in to this week's 

episode on Togcast it is our mission to 

bring you guest speakers sharing their 

latest and greatest tips skills stories 

and know-hows within their Market let's get going

[Music] 

welcome to today's Togcast I'm Leanne thanks 

for joining us today 

we're here monthly to help our 

listeners out with the world of 

Recruitment and job hunting 

we held an event on the 12th of 

September at Burley house where Mike 

discussed building winning teams and 

through attracting retaining 

motivating and retaining 

due to the success of the event we're 

here today to record this podcast so 

anyone that unfortunately missed the 

event can get all the information they 

need to help them in their business so 

on today's show I'm joined by fellow 

toger David Arden business networking 

manager and Mike Green who is an 

accomplished entrepreneur author and 

growth and strategy Mentor Mike also 

hosts the highly regarded podcast 

success is a system and has appeared on 

channel 4's secret millionaire David 

would you like to say a few words before 

we begin yes so more role within 

The ONE Group is the business networking 

manager so responsibility of that role 

is essentially I develop 

relationships with new businesses and 

also to retain the businesses that we 

currently have and try and develop that 

further a lot of my role is involved in 

extensive networking and that sort of 

local basis and nationally as well so 

I'm constantly meeting new people and 

trying to really develop things for the 

business far and wide so primarily and 

that's where you met Mike that's where I 

met Mike 

yes it was yes it was at the Chamber of 

Commerce so 

something we've been actively 

involved in over the last year really 

and proven to be very successful and 

very beneficial so they're the kind of 

things we like to get involved in 

so let's get on with the discussion then 

so Mike building winning teams yeah so I 

mean winning teams it it encapsulates so 

much and there's lots of quotes that 

often when I'm mentoring businesses will 

make them uncomfortable because I'll say 

things like winning teams only have the 

best players and the key word there is 

only and all too often we think well 

they're not bad because if someone's a 

bad employee we will exit them if we 

can't help them become good if you like 

but we don't address good people and 

actually what we really need is the best 

people so if you if you think I'll say 

football we don't say oh we've got some 

good players we say we've got the best 

in the world and sometimes they can be a 

best in the world player but if you take 

Ronaldo 

earlier in the year 

stopped playing as part of the team so 

even if they're a world's best deliverer 

of whatever the job is if they don't fit 

within the team it's time to think about 

are they going to be right for the team 

because 

winning teams only have the best players 

and it's a team it's not an individual 

in a business so we constantly got to be 

reviewing are our people still the best 

people they might be great but if they 

don't involve with the business and the 

needs of the business we need to be 

reviewing that constantly 

and it should be something that every 

board or key key um manager in a 

business is constantly looking at and 

saying are they the best are they good 

can we take good to best or do we need 

to start thinking about how we manage 

that person out if we can't manage them 

up yeah because obviously with every 

business you have the probation period 

And once people pass they're kind of 

like in it then aren't they so it's that 

kind of continual reviewing making sure 

that they're on track and they're still 

performing the way they should yeah and 

I mean 

I'm gonna always have slightly different 

views but when we after a probation 

period if someone's in it we're still 

going to deliver as a business we're 

going to deliver a great environment 

hopefully and we're going to talk and we 

did talk about how to attract train 

motivate and retain people but 

that's a cycle that's a commitment 

from any business person to commit to 

those individuals equally those 

individuals have got to keep their value 

to the business and evolve with the 

business so whether after the 

probationary period they're in after so 

many years they get more and more rights 

but at any point in a business even if 

someone's been here eight or ten years 

if they start to become a threat to the 

business we have got to 

be honest about that person is now 

like a cancer and we either cut we we 

try the best we can to treat that but if 

not we cut it out because it could be 

the death of a business so there's no 

point in time at which firstly there 

shouldn't be an honest upfront 

conversation within individual and if 

that doesn't work and some extra 

training or guidance or support doesn't 

work we need to cut them out because the 

business and you know the most people I 

ever employed were 2600. and at one 

point we had to get rid of 600 people 

and because I had to had to negotiate 

with unions and the upset and it 

gets local press and bad press but the 

point is sometimes if you don't get rid 

of one or six hundred you put all of 

them at risk yeah and so if you're in 

charge you've got to take charge and you 

know some of the cliche sayings about 

everyone wants to be the the king of the 

jungle the beast if you like until they 

have to do what the beast has to do and 

if ripping the throat out of a gazelle 

to feed your pride is something you 

need to do nobody wants to kill anything 

or or cut someone loose but you've got 

to think about the interest of the 

business holistically every individual 

within that because whether you're 

employing three people or three thousand 

they're not people they're they're 

mortgage ages their holidays that 

they've booked it's a big commitment and 

you can't let any one individual 

threaten that yeah what I absolutely 

loved was your cycle that you just 

touched upon there you know the 

attracting training motivating and 

retaining and how businesses can sort of 

adapt that to work for them yeah and and 

to me you know people like processes and 

the reason my podcast is called success 

is a system is it's understanding the 

systems for success and you know one 

business can have completely different 

systems to another one individual can 

have different uh systems to another 

individual and part of that for me is 

about finding out what did you do to 

become successful or what do you 

attribute your success to and then 

sharing that with the world as it as it 

were to say you don't have to exactly 

emulate somebody but if you can find a 

system that you think will work for your 

business adopt that system emulate that 

system deliver that system then it 

might help you become as successful as 

the person or people that you're 

emulating and part of that is to taking 

a concept and we're talking about people 

and saying how can I put it in a way 

that people can remember it and if we as 

we talk about how to attract train 

motivate and retain and I'll say that 

several times in any presentation as we 

did or in any meeting by the time we get 

to it they might not remember all of the 

details yeah or even though we it will 

be in there we can pull it out but they 

will remember a track train motivating 

retain yeah and from that that's a 

system then that they can start to look 

at in the business and say what are we 

doing to attract the right people are we 

training them are they motivated and are 

we making sure that we're doing the 

right things to constantly retain them 

so what can we do then to attract these 

people what are your top tips guys yeah 

so David well one thing we produce on 

an annual basis which has proven to have 

been a huge success is that we do a 

salary guide for our clients and that's 

something which we take from quite a 

high volume of businesses and that helps 

those businesses to determine whether or 

not they are providing the right 

financial package so that might include 

the basic salaries the bonus scheme so 

just to make sure that when they are 

recruiting in the market they're 

competitive in order to attract the 

right Talent across all sorts of 

different Industries and that really 

helps them to ensure that their planning 

and are ahead of the game so that's 

available we produce that and that's 

available through our website so it can 

be downloaded for any business to 

utilise and analyse it as to as to how 

they want to to to to go forward and 

attract staff yeah it really is a great 

tool actually it's also available in 

hard copy if anyone wanted it posted to 

them yeah really good yeah so I mean my 

thoughts on that is and my original 

business or primary business I grew up 

through retail and then set up a retail 

consultant so that we grew globally and 

I think salary is a bit like cost or 

price of products in the sense that 

you've got to be in the right boundaries 

otherwise you you know if we look at say 

the price of a bottle of water yeah 

we used to talk about there's value 

pricing there's Supermarket pricing 

there's convenience pricing and then 

there's insult pricing you don't want to 

be into insult and so if it if that was 

salaries we were talking about you as an 

employer should know that you're not 

insulting your employees they shouldn't 

have to come and and ask just to get the 

right salary for that job it should be 

your job to keep on top of that and to 

make sure that you're giving that now 

that said if we use the analogy or the 

metaphor of pricing of product similarly 

the price I'm willing to pay in a 

convenience store because I'm on the 

motorway and I'm having to pull off and 

it's a service station you say if you 

took a bottle of water it might be two 

pound in that in that environment but I 

don't want to pull miles off to an 

unknown Village to find a shop that 

might be cheaper because the overall 

cost to my time and convenience might be 

uh worse if you like now I know that I 

can buy that bottle of water for ATP in 

a discount over a pound in a supermarket 

for one pound fifty in a convenience 

store or for two pound in Motorway 

Services equally when it comes to jobs 

you know if it's a much better salary 

but it's in London and I've got to spend 

two day two hours each day commuting 

that's an inconvenience that even a 

better salary might make it not 

attractive enough and so we end up 

looking at things like London waiting 

and so on but then again it might be a 

case of we've got two jobs one's in a 

startup and one is in an established 

business that's got lots of brand 

value and I think well I'm working 

for that brand that I'll add to my CV 

working for that brand I might have 

other other opportunities around the 

world or in the company equally I might 

say I'd like to work for a startup 

because it could be new fun funky 

energetic so I didn't think celery or 

price needs to be a fixed number it 

needs to be within a boundary that takes 

into consideration other factors that 

will wait positively or negatively yeah 

on that particular job and so think of 

it as a set of scales you know what are 

the positive reasons I'd want to work 

there the negative reasons why I might 

not want to work there and is the salary 

enough to counterbalance that to get it 

in the right position for my needs that 

also satisfy your needs as an employer 

yeah well I've got a great example of 

that I once worked for a company massive 

company 

but left that company to actually 

come here because the benefits of 

working here just matched with me and 

aligned with me a lot more than that 

massive big brand you know we have like 

payday breakfast every month then lots 

of social things that we do and we are a 

small company but it's a bit like a 

family and I absolutely love it and that 

would trump anything about working for 

the big multinational brand and again 

Leanne what we do as well to to try and 

help companies whether they might be an 

existing client or a new client is that 

we offer a benchmarking service so that 

means that we support a business to 

ensure that they are are attracting the 

right kind of talent in whatever 

industry it might be and that looks at 

competitor analysis and it shows that 

you know they can re they can attract 

the right people for the right reasons 

and retain them within the business so 

that's something that we offer and we 

find a lot of clients benefit from that 

because it brings our expertise in to 

support them in their planning for the 

future and does that take in does that 

then give them guidance on what the 

initiatives or elements are that could 

counterbalance yes it does yeah yeah 

yeah totally it totally supports that in 

terms of the benefits to make sure that 

they're attracting the right talent in 

that specific area so it will look at 

the competition in that area and it 

really gives them all the tools to 

ensure that they're getting the best 

people you know within that area exactly 

so we might have a client who's using 

staff got a high stir turnover and they 

don't know why and they can come to us 

and we can say well in your local area 

we've got all these other SIM similar 

companies and they're offering hybrid 

working or Fridays off you know so but 

they might not know that until they 

actually look out there and as we know 

businesses invest a lot of money in 

their training and attracting programs 

so if they're losing people then rather 

than they replace them with other people 

we need to determine what are the 

reasons why they're losing them and then 

maybe they can make some changes within 

that business to retain that and I think 

that's a key point that that fits 

into the cycle in many areas of the 

track training motivate and retain and 

one of the examples I shared was Kip 

Tyndall of Container Store who it's an 

American company is a bit like dunelm 

and habitat sort of thing it's Gadgets 

in effect and and household gadgets and 

uh Kip Tyndall the founder of that for 

20 years in a row he got double digit 

growth as a business which is incredible 

he also got voted best company to work 

for in America for three years and 

and for a relatively unknown brand that 

many people wouldn't know until you talk 

about it but the key thing that relates 

to what you were saying is he paid 

double the industry average salary and 

so when I when I spoke in South Carolina 

an event that he was at and uh you know 

the one of the audience members said 

well you know 10 to the normal rate of 

uh of salary to retail how can you 

afford that 

 and not be bust and he said well 

mine's only 10 as well I said well how 

can you be paying twice as much but I 

have the same ratio of of salary to 

sales and he said because when you when 

you pay that much money you only get the 

best people you only accept the best 

people because you're paying that much 

money when you're paying that much money 

they don't leave so you've not got this 

constant churn that we talked about 

they're happier in their job and he 

said great people are at least two to 

three times as effective as good people 

who are at least two to three times 

effective as average people and he'd 

then say how many average people do you 

employ so a lot of people don't realise 

the cost of a high churn rate to their 

constant recruitment costs to their 

child to their extra training needed to 

the overall happiness of an 

effectiveness of their teams yeah and 

equally the loss of business to losing 

somebody that probably you could have 

retained had you paid the right salaries 

and offered the right package the cost 

of losing somebody and then having to 

bring somebody new in and the cost that 

it takes to get them up to the level 

that the person they lost cost on time 

and all the time during that time 

they're interacting with customers they 

could be losing customers they could be 

given a less than optimal service to 

those customers 

okay so moving on to the next point of 

the cycle then training we've touched on 

that a couple of times in this 

conversation already yeah I mean 

trainings it's got to be a lifetime 

thing and and when I'm mentoring 

individuals I talk a lot about because a 

lot of individuals think I've done my 

education if you like I went through 

school didn't really enjoy that or 

whatever or I went to UNI it was really 

hard work glad to be done with that yeah 

they need to learn so when I Mentor an 

individual that it should be about 

lifelong learning it should be about 

constantly evolving with a changing 

world you know we know in the last year 

AI has become a massive thing and is 

changing lots of jobs so if they don't 

change they'll become irrelevant and 

and outdated for their jobs so but 

equally I work with a lot of smes who 

recruit people because they've got the 

right skills and then they think well we 

don't have to do a mini trip we we 

recruit them because there are let's say 

a heating engineer or a plumber or 

whatever it is I don't have to train 

them well if the technology has changed 

or the needs of customers have changed 

or the systems have changed we need to 

keep them trained otherwise they're 

gonna everyone should join the job know 

that when they leave they're more 

valuable yeah 

you'd want that as well because they 

should be more valuable to you the only 

way that happens is through training 

experience training experience and an 

ongoing commitment to training and 

some people look at it as a cost it's 

got to be seen as an investment a 

crucial investment that without you you 

slowly become a dinosaur and I think 

we've found it haven't we as being a 

recruitment specialist we get to see 

lots of different companies and 

different Industries and it's become 

very clear particularly over the last 

few years and since you know the 

issues we've had with brexit and and the 

pandemic then investing in your staff 

training your staff as we mentioned 

before Mike is it motivates people and 

you retain them and that makes business 

sense so 

essential training in any 

organisation is is key to a successful 

business yeah and we found that you know 

with a lot of our clients but and 

training can be 

multifaceted a lot of people think of 

it oh God got off on the training course 

it could be as simple as being able to 

Shadow someone it could be as simple as 

someone more senior in the business 

mentoring mid and junior members of 

Staff because training is about giving 

them some of the skills confidence 

attributes that someone who's good at 

the job can hand down too many companies 

assume it's an outsourced thing and 

there are some courses that will 

encapsulate it and there are some 

companies that will give training that 

will be better at training than maybe an 

in-house person might be but training is 

is something that can be just the way we 

run a business yeah you know we're 

constantly training uh coaching 

mentoring which all forms of training 

really aren't they and it's enhancing 

the experience as well that you have 

retained within you know your own 

business to train newer people and less 

experience so often the answer to your 

training is actually retained within 

your business and you can help develop 

that rather than necessarily bringing 

outside trainers in it's actually there 

in front of you you just need to utilise 

that experience exactly and I I love 

sort of finding old sayings that have 

been in in place for hundreds of years 

and passed down and you know one of them 

that comes to mind is every day's a 

school day and if you sort of 

encapsulate that and take it on board if 

every day's a school day you should be 

asking yourself what have I learned 

today if you're a business you should be 

asking yourself how have I helped that 

individual grow have I taught them 

anything is there something new are we 

communicating as much and effectively 

as we could and companies think it's 

a once a year thing or you haven't done 

any training we'll get them all annual 

training yeah exactly exactly that 

you've got to build it into your culture 

yeah I think if you do that then it 

becomes business as normal doesn't it 

yeah definitely and obviously if you 

implement new systems of things with you 

know to make your company more effective 

or efficient you've got to have the 

training to go along as well so would 

you say then that the training is enough 

as a motivator or is there something 

else that we need to do to motivate our 

employees no I think well so two things 

I talk a lot about motivation I mean 

I've done whole all conferences on 

motivation and and I love the way that 

if you break words down it helps sort of 

bring it to life more so if you take the 

word motivation and split it into motive ation

that's a bit like motive for 

Action so motivation is why will people 

do what they need to do and what can we 

do to change their motive to take more 

action yeah so if you think about it in 

that sense now firstly a lot of people 

think I'm just not motivated or give me 

some positive motivation you know well 

firstly at least 60 to 70 of all 

motivation is negative so we are more 

pushed by what we don't want than we are 

pulled by what we do so you know let's 

say I set a goal I'm going to build a 

business because I want a Ferrari and 

I've currently got a fear not a good fit 

but you know the motivation get that 

Friday if I'm having a really tough day 

week month I can easily self-justify I 

don't need it needed for 

cost a lot less it's more fuel efficient 

the insurance is cheaper but if for 

instance the the motivation is that same 

money could buy my mum a house and she's 

worked all her life for me and I don't 

like the fact that she's having to live 

in squalor or 

my daughter needs an operation and 

and it you know I've got to wait two 

years on the NHS or I could pay for it 

now if I had the cash often we are more 

pushed by our fears than we are pulled 

by a dream so and equally in a job the 

best motivation is and and this is the 

hard side of it yeah if you do your job 

you'll keep your job yeah you know and 

if you do a bad job you won't keep them 

bad so there's got to be a hard edge to 

it but the other side is I always 

recognise that people spend more time 

with their with their ways than they do 

they do their loved ones you know they 

might see their mom or dad once a week 

they might see their kids for an hour 

before bed if they're working hard by 

the time 

the average couple in the UK sadly 

spends no more than seven minutes of 

worthwhile conversation each day and you 

think oh that's rubbish and then you 

think other other than have you had a 

good day yep what's for 

dinner yeah it's not much really 

substantial conversation but we're at 

work for eight ten twelve hours 

sometimes so we're going to spend more 

time at work so it's got to be an 

environment that I want to go to an 

environment where it feels like a family 

in the positive sense so I knew as um 

uh as a businessman when I was building 

my business which generally SMA you 

small and medium Enterprises that I 

wasn't the big Nielsen or or price of 

Waterhouse Coopers or something like 

that so what could I do differently 

better best that they couldn't emulate 

but would be a reason why people would 

want to work for me stay with me and 

and contribute in that motivated way so 

we'd look at things like you know 

for instance I had a thousand pound a 

year social budget for every employee I 

didn't care how they spent it they 

decide between themselves they they 

nominate a social secretary and that 

could be any man or woman in the 

business that comes up with some ideas 

and they put ideas in 

and that might be as simple as every 

week on a Friday we're gonna go out for 

a drink and we've got 20 pound budget 

per person that's a good year it might 

be we're going to do that once a month 

and we'll have a day trip to beloin as 

a team and it's often things that brings 

a team together really because but it's 

like there is money that will create 

things that the equivalent money would 

you know 20 quid a week isn't going to 

change anyone's life particularly but 

the social connecting them as a team 

rewarding the week and so on 

 equally they might say they want 

to go and do a show and so there's that 

then I would have an incentive scheme so 

my uncertain scheme that I've used for 

years in different companies and 

recommended to many companies is I would 

give each team member a point for every 

month they worked in the business and a 

point for every thousand pound they 

earned now the monthly Point recognizes 

loyalty and Longevity and the point per 

thousand pound of salary recognize 

seniority in the business 

and arguably if they're a board 

member they're more necessary and and 

often valuable to me than someone who's 

just started yeah but that gave me a 

fixed number of points per year I would 

then say if we hit our stretch Target 

it's not just for doing the normal job 

but if we hit our annual Target 20 of 

all of all profits will be shared 

between the team and then that's divided 

by those points and allocated 

accordingly so every year there was 

there's some fun things happening there 

was the incentive to look forward to 

and motivate them to work harder to 

deliver the target but also they have to 

be in place at the end of the year to to 

access that and then little things like 

we would always have fruit breakfast 

cereals and that so but we'd say you 

know if you get in before your start 

time there's all the breakfast stuff 

there if they got in on time they ain't 

having breakfast yeah because they're 

working then so and often they'd come in 

early because of that we'd have a masser 

come to the office every Thursday they 

get a free 20-minute massage if they 

want a longer one they compare a bit 

more and over 40 minute one but little 

things like that and they would tell 

their friends and their friends would 

say cool I want to work for your company 

now partly they're all good things that 

companies can think of that and other 

initiatives that they could adopt but 

also 

it it gave them reasons why we were a 

little bit different special nice if you 

like relative to some of the big 

corporates and the big corporates 

couldn't do some of those things at the 

same scale that an SME can but all those 

things added together make a huge 

difference to people actually like 

saying enjoying the time and the place 

that they work yeah and I think your 

language there is really important 

because when you say added together I 

once worked with a French consultant and 

um one of his sayings and I won't try 

the French accent Welsh or something 

else but but was that you know explain 

to me 

the different ingredients that make 

success he said uh for instance if it 

was ingredients in a food sense what's 

the key ingredient in beef Bourguignon 

anyone you want to guess beef that's 

what I said and he said well without the 

herbs and the wine it's just boiled beef 

so I said well the herb said well 

without the beef it's not beef and his 

point was it's not one 

ingredient on its own it's the 

combination of all those ingredients 

added to the right extent at the right 

time in the process and if we think 

about business there's a recipe for 

success you know if you add boiled beef 

it's a stain you it'd be all right it'd 

be good and that would be an okay 

business but what difference between an 

okay business and a world-class business 

is having all those ingredients 

difference between an okay boiled beef 

and beef bourguignon is having all those 

ingredients in place to the right 

proportion added at the right time in a 

process that works again and again and 

again and that's where I'll come back to 

success is a system 

and so those elements might seem to be 

oh they're just small bits and you're 

right in and of themselves they're not 

enough to attract someone to come and 

work for me but combined together in a 

world-class recipe they can be world 

changing to give you great growth great 

success and everything you need in a 

business from a from a well-balanced 

team so the attracting them the salary 

the training the ongoing training and 

the motivation all these little other 

things that we can do is that enough to 

retain our employees or is there some 

other yeah well if if you think about 

retaining why do you do what you do 

and why would you stay where you're 

staying and work is a relationship so if 

you think about it as a relationship you 

can be completely in love with somebody 

but if they didn't give you any time or 

they ignore you or completely in love 

with somebody 

and they change 

you start to question is that love 

enough so you've got the right salary 

but when things change is that salary 

enough are those little extras enough so 

if my life stage changes and I'm happy 

I've been happy to commute for 10 years 

now I've got a baby my stage my life 

stage has changed you might say it was 

not my problem or you might say they're 

so valuable we need to change what we 

can offer them to retain them have we 

got the good the right maternity 

paternity systems in place and and 

programs in place 

are we doing enough to keep that 

person locked in because what you'll 

find is there'd always be somebody if 

they're doing a great job and they're 

great that's going to come and offer 

them more salary so you should always be 

saying and that's why I draw it when I 

draw it as a circle a cycle it's not 

we're going to attract them we're going 

to train them we're going to motivate 

them great that's enough we'll retain 

them yeah it's always going on so you 

might have been here 10 years but I've 

got to re-attract you and I've got to 

think about what do I need to do to keep 

you attracted to keep them relevant and 

resonant to your needs and then is that 

about more training am I not motivating 

you with the scheme so for instance 

let's I say oh this year we're all going 

to go to Miami for a team trip and 

and people who are single and young 

might think it's awesome I want to go to 

Miami but someone who's got young kids 

at home or might also look after an 

elderly parent or something that that 

becomes anxiety all of a sudden so 

you've got to be thinking it's okay I 

think it's a good incentive but is it 

the right incentive to retain and 

continue to attract train motivate and 

retain those right people so it's an 

ongoing everlasting process that is a 

cycle that you've got to always be 

keeping on and if you are putting those 

first three in place consistently 

reviewing those first three attract 

training motivate and and reviewing 

them relative to individuals and their 

needs you will retain them but you have 

to consciously think about are we doing 

all that we need to do at any point in 

time to retain the great people now the 

converse of that and if you look at Jack 

Welsh who I often talk about what's 

called Neutron Jack because 

he believed that every year you had 

to get rid of the bottom 10 of Staff 

every year and if you didn't I'd get rid 

of you because you know as a teacher now 

when you remember he had 440 000 

employees as a CE CEO of General 

Electric he grew it to be the largest 

company in the world of the time but and 

I haven't got all the stats to me with 

me but he grew the value of the business 

a thousand times he grew the 

profitability so over his tenure over 20 

years they ended up with 300 000 

stocks so he got rid of 140 000 staff 

but they grew the sales they grew the 

profitability they grew the share price 

the degree the effectiveness they grew 

the number of countries in the world 

they were working in and so on now a lot 

of people thought he was nasty because 

he said get rid of the bottom 10 but if 

you stop and that's the hard edge if you 

stop being relevant and resonant of the 

needs of the business I need to cut you 

loose to be amazing somewhere else 

because you've lost your love of the 

business you might not realise it yeah 

but you've lost your love of the 

business so we're not retaining for 

retention's sake sometimes you will lose 

great people if you don't address the 

the people who are taking the if I can 

be blunt piss because there's nothing 

worse than being the hardest worker in 

business and see that Fred and Mary are 

getting away with turning up late 

leaving early not working hard and I 

feel part of the value in me and 

retaining me is that I'm in an 

environment that would recognize me over 

them if I'm working harder than 

different to them and so on but also I 

don't want to be part of a team that has 

got this big anchor that's dragging us 

back and and it's a I often use 

visual analogies or metaphors that 

that hook into people's brain as a 

behavioural profile I want them to stay 

with people every single person in your 

business is a propeller or an anchor 

okay they're either Propel in the 

business forward or they're anchoring it 

in some way and if no in the middle 

because people say oh well yeah but 

they're not quite they're so no they're 

an anchor or propeller can you be a 

propeller one day and an anchor another 

day you can and if you're an anchor too 

many days in a row then you're I've got 

to stay on the equation because I always 

go back to these sets of scales in the 

balance of labels 

they're losing their value to me right 

so you know we're all going to have 

anchor days and it's a really good thing 

to recognize the first step is if 

someone's become an anchor or 

occasionally being an anchor is there a 

mental health issue I can address are 

they have they lost their motivation 

because they're feeling like they're not 

being paid enough or they were missed 

out on a promotion promotion so the 

first step and that brings me on to the 

third person I shared about which I 

always share about these things 

 is Michael Abreshoff 

who wrote a book called turn your ship 

around and he was the most successful 

captain in the American Navy but he 

started from the third worst ship in the 

American Navy and he said if you've got 

a crew of 900 and you're sent off on a 

nine-month draw of Duty three days in if 

someone's an anchor let's say I can't 

just what I'm gonna do throw him 

overboard if a second I've got so and I 

need everyone on that boat to be working 

so I've then got to say I need to really 

understand what they're going through 

how I can get the most out of them or 

what's being missed are they are they 

around pegging a square hole do I need 

to find a different role in the business 

yeah so you know you've got Neutron Jack 

Jack where else you would just say we're 

never going to lose the top 20 we're 

always going to lose the bottom 10. am I 

a kip Tinder who says I'm going to 

create such an environment that I value 

you so highly that you'll never want to 

leave or am I going to be a 

microliposhoff that makes it his 

responsibility to find out so much about 

you that I know exactly what makes you 

tick in order to make that a track train 

motivate retain Circle work 

but eventually if someone is too 

much of an anchor you can't be anchored 

in a business you you know to survive 

you've got to keep on keeping on and 

you've got to keep on growing or 

suddenly you become irrelevant and out 

of date and bust the light you're saying 

it so I think pointing out all these 

things that you've been through Mike it 

makes it clear to see how essential it 

is to businesses to constantly analyse 

and assess themselves and and assess 

those anchors or propellers within the 

business to ensure that you know things 

run efficiently yeah until the end's 

point it's it's assessing that regularly 

because some things change in people's 

lives yeah you know I had a guy who 

worked for me had worked me for eight 

years he was amazing and he just lost 

his Mojo he got bored with the job and 

we tried different things and he was 

still not motivated yeah and so 

sometimes it's that conversation that 

says listen I'll make a couple names 

Fred it's not work it's not working out 

yeah we've tried this with you it's 

still not working out 

we're gonna have to let you go now 

I don't want to go through a HR 

process of finding a reason to give you 

a verb one and then a written warning 

but it's not working out can we get to 

an amicable position where we manage our 

exit yeah I can give you a genuinely 

positive reference but we need to work 

to a point because you're not enjoying 

it eventually if I had to I would find 

the rationale and reasoning to get rid 

of you because you're not not delivering 

I'd rather keep the respect that we've 

gained over the time keep the friendship 

that we've grown grown over the time but 

work to a point where you find something 

you are excited and passionate about and 

we get someone else in the job who's 

excited passionate about that job yeah 

yeah and there's nothing worse other 

than having a negative atmosphere I 

think negativity breathes negativity and 

you're sitting at your desk and if 

someone's moaning and not really doing 

anything it just sort of brings the 

whole environment down no you need a 

positive environment don't you yeah yeah 

and I often talk about terrorists in the 

business and 

what I mean by that is you you know if 

we had a hundred people you wouldn't 

know who a terrorist was  because 

they're not walking around with a bomb 

jacket on you know they're they're often 

well integrated into crowds and society 

and so on and in a business they can be 

the person who you think is a really 

good team member but the coffee machine 

suddenly they'll say to other people of 

course you know what's happening don't 

you and often they've been around quite 

a long while and the new person might 

say I don't know what what what are they 

going to get rid of it was all at the 

end of the year or on business sketch 

yeah and you sometimes these people are 

well hidden and you've got to constantly 

be looking at all your people and and if 

you're always looking with that attract 

train motivated retain and anchor and 

propeller and and when I say always it's 

not it you can see it really quickly you 

can see people's performance really 

crisp and black and white but take 

the time regularly to look at all your 

people and say are they in Anchor are 

they perfect if I had to look in one pot 

which part am I going to put them in you 

know are they motivated is it if they're 

not it's not about training because 

we've given them plenty of training and 

so on so and it's making those tough 

choices back to the Beast analogy I gave 

earlier that everyone wants to be the 

Beast or they have to do what the Beast 

does if you want to be successful in 

business sometimes you need to be the 

Beast if you want to be the head of a 

pride or the head of a wolf pack that 

isn't about cuddling and nurture that's 

about making the tough decisions 

sometimes now that's not to say there's 

not nurturing roles in the business but 

as the head of a business you've got to 

make sure those tough decisions are 

being made anyone can say oh we're gonna 

have a team event we're gonna have a 

motivational night out yeah but balanced 

against that there's got to be there's 

tough decisions in life that are made in 

business that are made if you're 

going to survive and thrive yeah yeah 

wow we've discussed so much it's 

actually been really good I've been like 

really drawn in yeah but I think 

unless there's anything else either of 

you'd like to add I think we've come to 

the end of today's 

discussion no it's it's a pleasure the 

hardest thing for me is you might ever 

guessed it is is to stop me speaking I'm 

always happy to talk about people 

because you know 

one of the things that the last thing I 

would say is this people talk about are 

you B to C or B to B and the big thing 

now is it's not about b2c or B to C it's 

about P to P people to people people 

work for people people do business with 

people so if we can always keep people 

at heart it'll get us in the right frame 

and mind to review whether we're doing 

the right things to attract train 

motivating between them yeah people are 

essential to any business yeah 

well until AI comes along 

that's a that's a time a place for a 

different subject matter already well 

here we are doing a podcast and using 

that replacing when the when TV was born 

they said the radio would become a thing 

of the past more radio stations now than 

ever when calculators were created 

they said nobody would do math anymore 

so these things are only tools you know 

and if I look at a beautiful piece of 

cabinet work and I say was it the tool 

that built that or was it the master 

Craftsman use the tools to build yeah 

and we will always need the master 

Craftsmen of different roles yeah to 

build those things I'm always excited 

about Innovation I'm not scared of it 

maybe we're all right for a while then 

yeah right then say final task of the 

day is the one word so this is where we 

just pick one word to leave with to 

leave our listeners with to ponder at 

the end of the podcast so I'm going to 

go first and steal everyone else's word 

my word's going to be passion 

okay Mike 

can I be a bit bit naughty and have two 

actually because they sort of always 

but it's focus and discipline the 

reason that successful people are 

successful and the reason that failures 

are failures is because they don't focus 

and they aren't disciplined those two go 

hand in hand and are attributing to all 

successful people I know 

brilliant David and I think finally mine 

would be all about delivery because to 

me whether you're an individual or 

whether you're a business in order to 

succeed you need to deliver okay 

brilliant Becca 

re-attract 

okay I love it well it's been absolutely 

amazing having you both here thank you 

so much for coming on 

and it's been great to hear your 

thoughts on just everything and the 

event was a huge success 

so yeah we'll gladly do other events 

with you in the future 

and if you'd like any more 

information on anything we've spoken 

about today please get in contact with 

us 

our number is 

01733-23400 or email us at info@theonegroup.co.uk and yeah thank you 

very much don't forget to subscribe to 

podcasts so you never miss an episode 

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that's a wrap for this week's episode if 

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