The Consistency Corner: Lightening the Mental Load of Marketing
A marketing strategy podcast for mom founders who are done feeling overwhelmed by content, social media, and the pressure to “show up online” everywhere, all the time.
Hosted by Ruthie Sterrett, marketing strategist, agency owner, and founder of The Consistency Corner, this show is for the mom entrepreneur who already knows the basics of marketing but is too busy, too stretched, or too mentally maxed out to carry it all alone.
This isn’t a tactics podcast. It’s a marketing thinking partner in your earbuds.
Inside each episode, you’ll get:
Honest conversations about the mental load of marketing and motherhood
Strategic clarity on social media, content planning, and visibility without burnout
Real talk about capacity, consistency, and what it looks like to market your business without losing yourself in the process
Founder-to-founder perspective from someone who implements daily, not someone teaching theory
If marketing has started to feel like another full-time job you never applied for, this podcast will feel like a deep breath.
New episodes drop weekly. Find Ruthie at theconsistencycorner.com or @theconsistencycorner on Instagram.
The Consistency Corner: Lightening the Mental Load of Marketing
How a Healthy Money Mindset Fuels Business Growth with Kimberly Tara
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In this episode, Ruthie interviews Kimberly Tara, a CPA and certified tax coach, about the importance of a healthy money mindset and how it can fuel business growth. They discuss the different financial roles and when to work with a tax strategist. Kimberly shares her personal journey and the process of niche selection and evolution in her business. They also talk about the importance of brand values and consistency. The episode concludes with Kimberly providing actionable steps for better tax planning and personal development recommendations. In this conversation, Kimberly Tara discusses the importance of finding solace in books and how reading can help calm the mind. She also shares her personal experience of using books as a way to relax and improve her sleep. Additionally, Kimberly provides information on how listeners can connect with her online and learn more about her work. Lastly, she mentions the CEO Moms Building Wealth podcast, which aims to provide support and a sense of community for moms who are also CEOs.
Takeaways
- Developing a healthy money mindset is crucial for business growth and success.
- Understanding the different financial roles, such as bookkeepers, CPAs, and tax strategists, can help business owners make informed decisions.
- Working with a tax strategist can be beneficial for business owners who are making a profit and want to optimize their tax strategy.
- Niche selection and evolution is a continuous process that allows businesses to align with their ideal clients and values.
- Consistency in gratitude and reflection can help improve mindset and overall well-being.
Connect with Kimberly Tara
Website: https://www.taracpafirm.com
Instagram: https://www.instagram.com/taracpafirm/
CEO Moms Building Wealth Podcast: https://pod.link/1613419377
Join the next Marketing Mixer, a virtual networking event for mom founders.
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
