Are you ready to elevate your professional brand? Let's embark on a transformative journey to master the art of resume creation. In our latest podcast episode, we discuss the layers of traditional resume writing, revealing how to curate a document that not only reflects your job history but also highlights your personal brand. Whether you're starting fresh or shifting career gears, we zero in on the power of transferable skills and the profound personal growth that comes from this reflective process.
Resumes can be tricky to craft so we share insider tips on crafting bullet points that resonate with recruiters and how to use a master resume to your advantage. Tailored language, a strategic structure, and alignment of your experiences with job descriptions transform your application from a needle in a haystack to a beacon for opportunities. This episode isn't just about refining your resume, it's about gaining clarity on how your current and past achievements pave the way for your future successes.
But there's more to professional branding than what's on paper. Your LinkedIn profile is your digital introduction to the world, and keeping it in sync with your resume is crucial. We discuss how to optimize each section of your LinkedIn page, creating an online presence that attracts opportunities and showcases your journey. We share personal experiences with reflective writing on LinkedIn that led to enriching discussions and enhanced personal brands. It's time to embrace your potential fully and confidently step into the job market, armed with the tools and strategies discussed in our episode.
Are you ready to elevate your professional brand? Let's embark on a transformative journey to master the art of resume creation. In our latest podcast episode, we discuss the layers of traditional resume writing, revealing how to curate a document that not only reflects your job history but also highlights your personal brand. Whether you're starting fresh or shifting career gears, we zero in on the power of transferable skills and the profound personal growth that comes from this reflective process.
Resumes can be tricky to craft so we share insider tips on crafting bullet points that resonate with recruiters and how to use a master resume to your advantage. Tailored language, a strategic structure, and alignment of your experiences with job descriptions transform your application from a needle in a haystack to a beacon for opportunities. This episode isn't just about refining your resume, it's about gaining clarity on how your current and past achievements pave the way for your future successes.
But there's more to professional branding than what's on paper. Your LinkedIn profile is your digital introduction to the world, and keeping it in sync with your resume is crucial. We discuss how to optimize each section of your LinkedIn page, creating an online presence that attracts opportunities and showcases your journey. We share personal experiences with reflective writing on LinkedIn that led to enriching discussions and enhanced personal brands. It's time to embrace your potential fully and confidently step into the job market, armed with the tools and strategies discussed in our episode.
Hello, hello everyone, welcome back to a new episode. It's so nice to be here in the space talking about all things career related.
Speaker 2:
So exciting. Every time we sit down to record a podcast I get into like this different version of myself that I love and I'm like I want to be this version of myself all the time.
Speaker 1:
Yeah.
Speaker 2:
I love that.
Speaker 1:
I'm like what do you mean you? Are you all the time? No, I am, but.
Speaker 2:
I don't know, recording a podcast feels different and I just I enjoy it. I wish I could do this full time.
Speaker 1:
I love I get what you're saying. I love being able to have a space where we get to share the knowledge we know and it's something that's very easy for us, that we do on the daily and share it with others who are growing and navigating their professional and career development too it's so good to kind of hear some of the positive feedback that we get about our podcast.
Speaker 2:
Oftentimes I'll have a client or a friend or MJ. We're sharing that someone that you know recently has given positive feedback about our podcast, which is always really nice to hear. We'd love to know that whatever information and message we're sharing is actually making a difference for people 100%.
Speaker 1:
If you are someone who enjoys what we have to share and thinks that our content should be out there, more commenting and adding some different things that you've liked so far definitely helps get the podcast in front of other people's ears or in other people's ears, I don't know. You know what I'm trying to say, so if that's something that you definitely resonate with, please definitely go ahead. Comment, share or even share your feedback with Arminia via Instagram or email. We're always open to hearing what you all have to say.
Speaker 2:
Yes, definitely, and with that we can also add more topics based on what you all want to hear. So we'd love to hear your feedback.
Speaker 1:
Very true.
Speaker 2:
So, MJ, let's tell our audience what we're talking about today.
Speaker 1:
Oh, I'm excited. This is a foundational topic when it comes to career development and that is crafting documents. Specifically, armin and I are going to be talking about doing a deep dive into resumes. Resumes are foundational and they're more seen as a technical sort of thing. As a career counselor, you and I have seen hundreds, probably thousands at this point of resumes and critique them in different formats, and each one tells its own story and it tells the story of the person behind it, right? They're essentially the way we look at it is like a professional version of who we are on paper.
Speaker 2:
Yeah, definitely. I mean, a resume is so much more than just your job history and I think that's where every resume that I've seen that needs work that's the disconnect is that people are treating it as like their job history, which to no one's fault, because I think in the past or traditionally, that's what resumes were, but they definitely evolved over time to be so much more than just your work history. So we're actually going to get into that today. I'm excited.
Speaker 1:
Yes, your resume so much more into the different parts of you, but why don't we head, why don't we go ahead and do a deep dive into what it is? So, first and foremost, your resume is a marketing tool, no matter what that is. A CV is very similar, it's a very similar concept to a resume, and we can get into that in a second. But essentially, this document itself is marketing you. It's marketing what you have to offer your skills, your experiences, the expertise, the unique perspective and lens that you're going to bring into whatever opportunity or industry you're in. It's an opportunity for you to tell your story as what pertains to the role and is relevant. It is essentially this marketing tool that showcases who you are in the world of work.
Speaker 2:
Yeah, you know we talk a lot about personal brand in the world of career and your resume is one tool to really showcase your brand, to really showcase your brand right, and I feel like it's a great way to showcase your brand. But it's also a way to develop your brand as you're writing your resume. And that's where, like the magic of a resume, happens, is that you don't have to know your brand when you're developing it, but as you're writing it you start to recognize things about yourself, your skills, your accomplishments and what value you bring to the employer, and that's essentially where your brand is developed.
Speaker 1:
A hundred percent. Your brand is some. It's like your calling card. Right, it's your calling card to who you are and it exists in different ways and we'll get to that as well. But it is an opportunity, as you're crafting it, to really ask yourself like what do I want to be known for the people reading it? How do I want them to interpret my experience and the skills I have and the perspective that I'm going to bring? It's who you are in this world and in this industry. I'm getting excited just thinking about mine, because mine I mean everyone's resume has had different iterations. But I'm thinking about the very, very, very first time I wrote one, and I had was nowhere near thinking about personal brand or what it's like. I just remember trying to fit and even fit because it wasn't a lot how to structure it and tell the skills that I had and how that related to counseling, which is a long story. But I'm thinking back to my very first one.
Speaker 2:
Yeah, oh, I love that you kind of. You mentioned that you wanted to relate your skills to the field of counseling, because a lot of times what we see as career counselors is especially for new professionals or students transitioning to the world of work, someone who's just starting off. There's a lot of insecurity around like I don't have experience in this industry, so I don't know how to, you know, write a resume that's going to stand out. And as career counselors, we're always saying like it's not about having the same, having experience in the same industry. It's about transferable skills and being able to highlight those skills, to target it to the industry that you're applying to.
Speaker 1:
Yeah, absolutely Specifically, the industry I was in was in retail. So thinking about retail, going into a graduate counseling program, I brought with me my leadership skills. I brought with me the relationships that I built with customers in the store as a counselor and how I would relate that being in a team working with different individuals, using strategies to increase sales, to get the information out there to customers. So there was a lot of transferable skills in our roles and I think that, as individuals who aren't really trained or have never really had someone provide career guidance the way we do, it's really hard for them to see how can one thing that is not relatable or relevant at all relate to something else, right? So maybe someone who works in the food industry and is graduating with an engineering degree and is looking for their first engineering position, right, and has maybe a couple internships. So it's interesting how the transferable skills comes into play. But you also need to know how to do that and that is really hard as well.
Speaker 2:
It is. That's one of the biggest challenges of a resume. I'm thinking about mine when I was applying to grad school for counseling. My resume was like I worked at a preschool and I was like, how does this relate? Right, and I had some experience volunteering at a hospital or doing an internship with within the social work industry, with the Department of Children and Family Services. These were all like social service based experiences, but none of them were directly related to counseling or to college environment at all. And so same concept is I had to really focus on the active listening and the people skills that I had from all of these experiences. Right, like being a teacher at a preschool.
Speaker 2:
There's so many skills that are relevant to the counseling industry, even though your population is different. So thinking of ways to kind of highlight those skills on my resume, that's what was key during that time for me. But my learning transferable skills is definitely one of the challenging aspects of a resume. But once you get this, I think it changes the course of your resume forever, right? It's like that skill that you learn that's really going to. You're going to take it with you every time you're updating your resume. You're going to be able to do a good job with it once you're able to develop that skill. So what is like? How would you advise someone, mj, to develop this skill of talking about their transferable skills?
Speaker 1:
Yeah. So one thing that we do well, that I do a lot within my role as a career counselor, is I actually, before we even look at the document itself, I talk with my clients through their experiences and I have them talk through what it is that they did, without having that layer of wanting to make it look perfect, right? Because if you want it to make it look perfect on a resume, it's going to be harder to communicate. So I, first and foremost, just have the conversation of like okay, let's talk about X experience, Tell me what you did. From there, I kind of either myself or them is taking notes and we're writing down kind of the key things that we're hearing right. For them is taking notes and we're writing down kind of the key things that we're hearing, right, so doing this only allows them to be like oh, I didn't think of this and this is how it relates this way. So I kind of have a conversation first.
Speaker 1:
So if you're looking to look for those transferable skills and identify what they are, simply start off kind of with like a blank piece of paper. Or if you're, if you want to do like on your resume itself, go somewhere where that section is not visible and start writing out. Basically you can't do bullet points or just kind of keep things that you want to communicate and that you've done. From there we can then go back and into a second draft and kind of identify okay, from this and this and this, from one, two, three, how can I pull out and relate that to whatever it is that you're applying for or that you're updating your resume for, that specific opportunity or industry? So for me it's having a conversation with them.
Speaker 1:
If you do not have a career counselor like Armanay and I with you to do it yourself and you're kind of looking for someone to brainstorm, you can totally do this on your own as well. It's easier to have someone who's there guiding you through the process. But many times we can find ourselves at 9, 10 PM updating our resume for an opportunity that's due in the middle of the night. So what you can do is just do kind of that technique by yourself. So kind of go through and either, if you're comfortable talking to yourself like I am, you're going to sound a little bit crazy for a few minutes, but you're going to it's going to help you a lot more kind of communicate and say out loud what skills you were using or what the tasks were, and then start to write it down. Don't worry about it looking perfect or getting all of the pieces just yet. Just start with the draft Cause, then you can.
Speaker 2:
Yeah, 100% agree. I have a similar approach. I'll usually tell my clients to write out everything that they did, just in list format, in their previous experience and then from there we then identify okay, what are the skills for each of these tasks that you've talked about? What skills did you use? And then we decide which of these we want to actually put on the resume, because you might have done like so many different tasks, right? Maybe you have like 10 different bullet points. We don't need 10 different bullet points on your resume. So we identify the ones that have the transferable skills that are relevant to whatever industry you're applying to. The other layer to this is, if there's a particular job that you are applying to, you already have that job description.
Speaker 2:
I like to sometimes work backwards too. First I don't even look at the resume. I'll say let's look at the job description and let's highlight the skills that they're looking for. Right? Usually there will be some set of transferable skills that they either highlight specifically on the job description or it's embedded in the role. So you kind of have to read through the entire description and identify what it is that they're asking of you. Once we have those skills that they're looking for then we go back to the resume and I'll have my client say like okay, which experiences on your resume have these skills? And that's kind of where we start. And then we do the process where we actually write out the bullet points in a in a effective way.
Speaker 1:
Absolutely. For someone who's a little bit more visual, what that might look like is annotating the job description right, where you're taking out a different color highlighters and you're taking your pen and you're kind of drawing arrows and highlighting and underlining different things that stand out to you. That can relate to a similar example. So, for example, if the role or industry you're applying for is looking for someone who can lead right, lead a team of I don't know, let's say, four to 10 people to do X, y, z thing, maybe in the current role that you have you work with a group of individuals or you took initiative recently on a project or whatever that looks like, now on that job description you are highlighting or underlining that specific bullet point or responsibility of leading X, y, z team to do whatever they're asking for, and then you're going back to your resume and saying, okay, from this specific thing, I want to make sure that that's noted on my resume and you want to elaborate more on that project and use those key terms as well. I do that often all the time, especially for positions. So you should be updating and tailoring your resume and I know this sounds really silly and it sounds like it's going to take a lot of time for all the positions you're applying for.
Speaker 1:
But this is where Armanay and I we're not going to do this here, but it gets really technical, where you should have a master resume where you have all of your experiences, right. It's essentially a library of all of your professional opportunities and your internships, your skills, all these different experiences, the ones that you submit. The resumes you submit are industry or role specific, right. So Armin and I, for example, have either higher education resumes or counseling resumes. That they're more tailored, right. They're not listing all of our experiences, but those that pertain to a certain role within counseling or higher education, right.
Speaker 1:
Positive. The. Both of us also have career services resumes, where the resume specifically experiences dedicated to career services and what we do. So from there going back to annotating this kind of helps you organize and prioritize what experiences you want and how you want the recruiter, the person reading it, to kind of go through and you organize your skillset as it relates to what they're looking for as well. So there's a lot of like specifics and technicality, but you really want to structure it to. Okay, if I'm thinking I'm the person looking for the ideal candidate or the most competitive. What do they want to see first? And that goes with how things are ordered in your resume, like a menu, as well as how your bullet points are prioritized and your skill set is prioritized as well.
Speaker 2:
Yeah, definitely. I mean, when it comes to even like formatting, that makes a big difference to how you categorize everything and what order you put everything. That's also going to really make a big difference. As to catching the employer's eye right.
Speaker 2:
We always say in the field of career counseling, employers or recruiters are going to scan your resume for about seven seconds. That's the average. And you know you might think, oh, I put so much effort into this and they only scan for seven seconds. But unfortunately, because there's hundreds of applicants for a position, that's really the reality and sometimes, even before it gets to the eyes of the recruiter or employer, it's going to go through a software ATS software that's going to read your resume and determine if it even matches what they need, enough to get to the next level, where a human is actually looking at your resume. So for those reasons, it's really important to tailor your resume with the transferable skills that you have, based on what the job is asking of you. But ultimately, whatever experiences you decide to put on your resume and however you end up categorizing it, at the end of the day your resume should be a confidence booster.
Speaker 2:
I can't say how many times, as a career counselor, when I work with someone on their resume from beginning to end, and you can just see the energy shift in that person once their resume is finalized and they look at it, they're like, oh yeah, wow, like I do have all of these skills or this. There is so much that I do have to offer. Or, yes, I can do this job that I want to apply to, because before they didn't realize that they could, they thought it was out of reach because they didn't have the direct experience in that industry, or so forth. So your resume should, when it's ready to be submitted, should, actually bring you feelings of confidence and empowerment.
Speaker 1:
Absolutely. I think that was the. That's one of my favorite things, no matter how like technical and foundational this is to our work. It's one of my favorite things because, with anything, if you're thinking about growing, you will always come back to the resume. This is such a staple in our industry, but also as a professional human being, you're always going to need this, and if this document really does speak towards you and you are crafting it and developing it, making sure that certain things are highlighted, that we're adding certain skill sets, certifications, licensing, education, courses, projects, whatever that is you're going to feel proud, right? You're going to feel excited. You're going to feel ecstatic. I cannot.
Speaker 1:
I'm thinking of just like even students that I've helped with who come in, or people who are like I don't have a lot of experience in what I want to do, or I don't have a lot, and then we kind of I always do it's funny, cause I always start with the conversation.
Speaker 1:
I'm like, let's just start by talking about things.
Speaker 1:
You've done things, you've been involved in classes, you've taken experiences you've had, and from there, mentally I've already made a list of like eight different things that they, in this mindset, are like oh, that I didn't know that could go on my resume and I think that's also something too that in the broader world a lot of people are not really sure of what goes on a resume and what doesn't right.
Speaker 1:
So they there's a lot of different projects or courses you've taken or certificates that you may be like, oh I didn't, I didn't even know that could go on a resume, right. And you have people like Armin and I are like, yeah, put everything on the master and then we'll decide kind of what is relevant and what's tailored. So know that all your experiences are valid, anytime you've grown in an opportunity, whether that's volunteering in a local nonprofit, a random course you took on a Saturday, like I did yesterday, random things like this that help you grow in the professional field, whatever that is, or help gain a skill or strengthen that. Know that these are experiences that could go on and we and I say we as career counselors get really creative in how to make these things fit. So it should make you feel excited, make you feel competitive as a candidate and that you bring so much to the table.
Speaker 2:
Oh, definitely. I mean, it's so interesting to observe people's reactions when I tell them you can put all these things on your resume and my students will be surprised. They're like, really, I just volunteered, I didn't do much. This is an entry, entry level job. It has nothing to do with what I'm applying to. And then when, when they do put it on and we work on those transferable skills together, they realize the value that it brings to their resume and ultimately, if it's like tailored to the position that they're applying to, then it actually brings so much more depth to their resume, right? This is why we say, like the resume is not just your job history, it's not about the job responsibilities.
Speaker 2:
The other day I was working with a client on their resume and this client is older and they have a lot of experience working in different industries and in different centers and they've done so much work and they have so many skills. And we were talking about how it's not really about the job tasks that you've done, it's more about the skills that you use and the results that you've gained or brought to the work that you did. Right, like if you increased your sales there's the center sales by a certain percentage through your marketing efforts, or if you improved operations and it made things like certain degree more efficient. Those are the things that employers love to see. So it's the results and it's the skills, not so much what your job tasks were. There might be job tasks that you don't even list on your resume because it's really not skill-based, you know list on your resume because it's really not skill-based.
Speaker 1:
You know, absolutely. It's funny that you bring up the results and the outcomes or the impact that your jobs, that your tasks, should have. That's something that I really want to emphasize here for our listeners, because many times we think that very much so, how the job description has that list of responsibilities or qualifications that they're looking for, we mimic that on a resume. We put lead. Certain amount of people train in this type of area or knowledge in a POS system, right, a purchasing system or computer software program or whatever that is.
Speaker 1:
And it's important to emphasize how, what you did your task, how you trained those certain people, how it had an impact or result on the team you're working with, on the people you're working with, on the organization or the company as a whole. And yes, not everything we do may have a necessary result or a direct impact. But it's important to think broad because when somebody is interpreting the resume they're analyzing how is this explicit skill going to be used with us? How am I going to take how you trained and educated a team before in whatever software program and how is that going to be useful to me? So, seeing how it was useful to where you were will ultimately inform my decision of how you will be an asset right To my team and my organization as well. So I really wanted to hone in on that, because I know a lot of times that we're like we just did X, y, z thing. There was no direct result or outcome. You want to think a little bit broader, and how you supported or organized or whatever that was.
Speaker 2:
Yeah, and you might not have like data and percentages for everything, and that's okay to include data as much as you can, but it's not like it has to be for every single bullet point. But you can be creative and think more big picture in terms of how did this impact the overall functioning of our, of our center yeah Team, and the way that we do our work right.
Speaker 2:
So there's a lot, and then you can explain further in an interview too. Right? Keep in mind that your resume is really just to get you an interview.
Speaker 1:
Once you're in the interview, what you say in the interview matters more than what's on your resume, so then you can elaborate more in the interview and talk more about these transferable skills that you have A hundred percent and for the interview, before we even get there, we want to make sure that resume is a confidence booster, because that's your ticket into this interview, that's your ticket into different spaces and opportunities and things like that. Know that your resume is supposed to encompass all of these essential parts to tell your professional story and really elevate your professional experience, to showcase the amazing person that you are and all of the skills you have to bring but also yet to grow to.
Speaker 2:
Love it. And on the line of resumes right, we're talking about your traditional resume at the moment. Right, Because the world is evolving and everything is becoming more advanced in technology. We have LinkedIn now, and LinkedIn is essentially your digital resume 100%, a hundred percent.
Speaker 2:
That's where you can showcase your personal brand fully, and it's more like a master resume than anything else, right? Because when you're submitting a traditional resume, we always say you want to tailor it and pick and choose which experiences you include on there. But then the employer could always go and Google you and find you on LinkedIn and whatever's on your LinkedIn is not necessarily going to be tailored, because that's going to be more of an encompassing a lot of the different things that you've done. So you want to make sure your LinkedIn is also up to par and reflective of the same concept. It's about your accomplishments, it's about your skills. Again, it's not about, like, the specific job tasks that you've done. You don't want to list, you don't want to get that specific on your LinkedIn as far as the different things that you've done in your jobs you want to be more mindful of, like somebody who doesn't know you and looks at your page, what are they going to see as far as what value?
Speaker 1:
you bring. Yeah, you should have. All of you should have seen me. I was shaking my head really hard because I'm now thinking like, if you are someone who's like I have a LinkedIn but I haven't touched it since I opened it, or I did it a while ago, or I'm looking for how to update it, please go back a few months ago and check out Armine and my. We have a two-part series on here of breaking down each section of a LinkedIn and how to build it and what goes in and how it should be developed. So if you are someone who's looking to update it or add anything, please do so.
Speaker 1:
A LinkedIn, I always say to our clients, is employers are going to Google you regardless. You might as well take them to what you want them to see about you. Right, having that LinkedIn line in your resume and the contact information section is directing them towards seeing your online presence and what type of person you are interacting with other professionals in different spaces as well. So definitely think about doing that. There are going to Google you, so you might as well want them to see the professional side of who you are and, like Armanay said, it's a very general sense, I would say, unless you're specifically already in an industry, like if you're a marketing director and you have been in marketing for the last 10 years and that's your industry, that's the type of work you want to do your LinkedIn will be, of course, geared more towards a marketing perspective.
Speaker 2:
Right, ours is more higher education as well, so it depends, and you're going to go through phases in your career, so know that that's what your LinkedIn is also for too 100% and I know that you know, when working on your LinkedIn and your resume, I actually our audience might be surprised to hear, but it's actually a pretty emotional experience for a lot of people.
Speaker 2:
When working on, like identifying what value they bring, it can bring up a lot of insecurities or a lot of often we kind of see clients who are ashamed to quote unquote brag about themselves because they've been culturally maybe it's not accepted to. You know highlight your, your accomplishments, so much right, and so they kind of have a negative connotation to they think it's bragging. But that's a lot of the work that we do as career counselors too in this process is that it it's on a resume or on LinkedIn, when you're applying for a job, there is no negative connotation to highlighting your accomplishments and you do have these skills and this knowledge. So you're essentially just highlighting what you have to offer. You're not over-exaggerating or lying right, but it's a lot of internal work that we do to help you see the value that you bring and then, once you see that, then your documents actually start reflecting that. So when we say like it's a confidence booster, essentially it's you working through all this process to see yourself in this light, and then you can reflect that on your documents.
Speaker 1:
Absolutely. I do want to hone in on that point too, and how a lot of us have been. I was, in a way I was made to feel growing up like accomplish things and accomplish them quietly, right, be proud quietly, be, be excited quietly and have that internally in you, but don't be expressive about it, don't be, don't, don't brag, to use your term right. So something that I want to share, and this is why it's important to kind of showcase your skillset and the things that you do. So often in our work, we get asked to do many presentations and different type of experiences and we get to talk about various topics. Recently, I was asked to talk about professionalism in the workspace as we train the new wave of professionals going into the field, and I posted about how I got to talk about this new topic and all these different things and what it meant to me and all these from here, here, here, there.
Speaker 1:
I am not someone who normally, beforehand, before LinkedIn, would talk about the different experiences I've had or projects or topics that I would talk about authentic professionalism and showcase my skillset and expertise in that area, my knowledge and my story. That was one way that I never, never, thought by showcasing and talking about a certain skillset, I was going to be noticed by other professionals and other industry leaders, and from there that got to grow my brand and what I stand for and all the different values that I have and motives to be in this field. So know that this platform is, yes, to tell your story, but it's also there to connect you with others who want to know more about you and want to see you grow in this field as well. So just a way in which LinkedIn could also showcase your experience but also help you gain different opportunities from it as you share it with the world.
Speaker 2:
Oh, 100%. And that goes even beyond LinkedIn to other social media platforms. Every time I posted about a presentation, I've done, or training, I've done.
Speaker 1:
I always.
Speaker 2:
It always somehow ends up with somebody else reaching out to me because they're like oh yeah, arminie does this, like she might be, uh, maybe she could come and present or do this workshop for us or so, or I get a client right. So every single time I post there's some kind of uh, positive results that comes out of it and actually you sharing that. Mj reminded me a lot of times our students or clients will ask us, like you know, how do I really use LinkedIn to increase my chances of getting the job? This is how right. It's not just you. It's not just meant to go and like connect with people. I mean like click the connect button and increase your connection. It's not just that. It's actually that doesn't really bring that much value.
Speaker 2:
What brings value to your LinkedIn profile is you actually interacting and engaging and sharing. Every time you learn something new. Every once in a while I'll go and like write a reflective post about, like, what I'm seeing with my students. When there's like a theme uh going on in my counseling sessions, I'll go and I'll write about it on LinkedIn and I get like people having a really fruitful conversation and from there it's like increasing my brand and my presence too, right, so, um, and that this goes for any social media platform. So I would say we talked a lot more in depth about this in our LinkedIn episode. So, again, if you do want to kind of learn more about how to engage with LinkedIn so you could increase your chances of you know, highlighting your brand and hopefully getting more job opportunities and so forth, I would listen to those episodes. But this is one way it's really showcasing what you have to offer on your LinkedIn profile. That's what it's there for.
Speaker 1:
Yeah, absolutely. And as LinkedIn is a digital thing, remember that this paper, this paper version of you, this resume, this I've had people call it like oh, the cleaned up version of me, the professional side of who I am, the um, the. Sometimes people feel a little bit like intimidated, like wow, I didn't even know all of this, like I was all of this, that persona, this is who you are. So know that your resume is really a reflection of you and people want to see that when they're looking first to not only just to fill a role, but for someone to come and create change, to make an impact, someone to come in with a purpose and a motivation and your resume does that that is the first glimpse of who you are. So ask yourself, as people are looking at it and they're interpreting your experience, who do you want them to see?
