Season 2, Episode 6: The Professor's Guide for Business Start-Up Success
The Growth Minded Accountant
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The Growth Minded Accountant
Season 2, Episode 6: The Professor's Guide for Business Start-Up Success
Sep 20, 2022 Season 2 Episode 6
Lee Reams II from CountingWorks PRO

Lee Reams II is joined by Drs. Todd & Kim Saxton, award-winning professors at Indiana University’s Kelley School of Business who have made it their mission to help startup founders and investors navigate the “icebergs” that so often sink startups in their early stages. They are co-authors of the Titanic Effect, a book covering what makes startups successful. Instead of telling startups what to do, like most startup books, they share what startups should avoid. www.titaniceffect.com

Together, they discuss the stages of startup development, avoiding sources of startup failure, best product development approaches, and more.