Campaign Trend Podcast

Sun Tzu's Advice For Campaigners – Caitlin Huxley (Huxley Strategies)

Startup Caucus Season 1 Episode 101

We’re joined today by Caitlin Huxley, a campaign strategist, certified project manager, and history buff with a passion for empowering new candidates to overcome challenges and achieve success in their campaigns. She’s also an author, and her new book is Ancient Wisdom for Modern Campaigns: Lessons from Sun Tzu’s Art of War. 

In our show today, we dig into why this text is still relevant thousands of years after being written, what campaigners can take away from Sun Tzu’s most famous sayings, and where strategy and tactics meet on the trail.

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