Why User Feedback Can Be Your Weapon - Danny Morrow | BCL #301
Behind Company Lines
Chapters
0:00
Danny Morrow, Co-Founder & CTO of Extend
0:55
Before Extend
1:15
Bringing consumer experience into B2B products
3:19
User-Centric Design
4:55
Extracting User Insights
6:28
Evolving Virtual Cards: From Travel Expenses to Tail Spend Solutions
9:38
Virtual Cards: Streamlining Spend and Boosting Business"
13:32
Partnered Innovations: Empowering Banks and Clients
17:59
Navigating Growth Challenges
19:33
Long-term Vision of The Company
21:47
What's Hard Aout Your Job?
22:11
Hiring Good Talent
25:03
Smart Success: Lessons in Surrounding Yourself
26:03
Crypto Doubts
26:26
Early Days: Code, Dreams, and Growth
28:41
Cultivating Connected Cultures
32:17
Books Or People That Influence You The Most
32:54
If you weren't working on Extend, what would you be doing?
34:07
Where Can We Find You?
Behind Company Lines
Why User Feedback Can Be Your Weapon - Danny Morrow | BCL #301
Jul 12, 2023 Episode 301
Hosts Julian Torres and Mike Townsend, sponsored by Otter Labs

Episode 301: Danny Morrow, Co-Founder & CTO of Extend

In this episode of Behind Company Lines, host Julian Torres sits down with Danny Morrow, Co-Founder & CTO of Extend, to delve into the fascinating world of transforming the B2B landscape with consumer-focused design principles. Danny shares insights on how Extend brings the best of consumer experience into their B2B products, highlighting the significance of user-centric design and the extraction of valuable insights from user experiences. The conversation unfolds with a focus on the evolution of virtual cards, from their initial use in travel expenses to solving tail spending challenges. Along the way, Danny offers perspectives on navigating growth challenges, the long-term vision of the company, and the importance of hiring good talent. With a candid and engaging discussion, this episode of "Behind Company Lines" invites listeners to gain valuable knowledge and inspiration from the success story of Extend and its innovative approach to streamlining spend and empowering businesses.


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