Build Your Own Fairytale
If life feels like it's not the "happily ever after" you were expecting, you've come to the right place!
Around here, you'll hear from women who have paved their own way, outside traditional 9-5s. Together, we'll learn from their journeys and insights so that we can take steps toward building our own fairytales.
Build Your Own Fairytale
How Katie Richardson Went From Corporate Exec to Chief Magic Maker for Busy Moms
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Katie Richardson's story unfolds against the backdrop of a busy career in corporate retail, where she steadily climbed the ranks. However, a pivotal moment prompted her to pause and reflect deeply on her aspirations. This seemingly straightforward question—what did she truly want—unleashed a cascade of transformative thoughts that led her to forge a new path.
After returning from her fourth maternity leave, Katie stood at a crossroads in her career. It was in these introspective moments that the concept of YearCheer was born—a holiday subscription box tailored to empower busy moms. Through this endeavor, Katie nurtured her creativity and entrepreneurial spirit, crafting magical moments for families in the midst of their bustling lives.
Listen to hear Katie’s inspiring journey from corporate executive to becoming a passionate business owner. Discover the heartwarming inspiration behind YearCheer and gain valuable advice on how to balance work and all things life!
Learn more about Katie and YearCheer at www.yearcheer.com, on Instagram at YearCheer or send her an email at hi@yearcheer.com. (And if you decide to purchase a box, don’t forget to use code FAIRYTALE15 for 15% off!)
If you’ve ever wondered whether the systems running your business are actually helping—or quietly making things heavier—this might be a good place to start. I offer backend systems audits for both 17hats and Flodesk that review what’s working, what’s fragile, and what deserves your attention next. Learn more at kristenlettini.com/audits.
