Unlocking Africa
Terser Adamu, who is an Africa Business Strategist, International Trade Adviser, and Director at ETK Group, hosts the award-nominated Unlocking Africa Podcast. During each episode he shares his thoughts on how to unlock Africa’s economic potential in the 21st century. This is delivered through engaging and thought-provoking discussions with innovators, entrepreneurs, investors, policymakers, and business leaders who are unlocking Africa’s economic potential. Whether you're a business leader, an aspiring entrepreneur, have a comfortable side hustle, or want to take your business to the next level, each episode is jam-packed with information and insight that will enable you to take immediate action and implement key strategies to successfully launch and grow your business in Africa.
Unlocking Africa
Why the Informal Business Sector Is the Next Great Frontier of Africa. Africa’s Economic Revolution with GG Alcock
Episode #23 with GG Alcock. GG has been at times a shebeen owner, anti-apartheid activist, community worker and African adventurer, and more recently the founder of Minanawe Marketing, a leading marketing agency in the mass market. Having realised from an early age that there is no glamour in poverty GG uses his unique skills and experience to highlight and grow informal low income mass markets in Africa.
GG’s latest book KasiNomic Revolution explores the revolution taking place in the great marketplaces of the informal sector. The informal business sector is the next great frontier of Africa and it is undergoing an economic revolution – a new world of small people doing big things, transforming the continent.
What We Discuss With GG Alcock
- What information do you need to know about the African informal sector as a business owner?
- What are some of the most popular myths and misconceptions about Africa's informal sector?
- How did you collaborate with Tolaram Group to launch Indomie noodles in South Africa?
- What recent or current trends in Africa's informal sector should we be excited about?
- And much more...
Full show notes and resources can be found here: Unlocking Africa show notes
Did you miss my previous episode where I discuss How the Gig Economy Is Creating Jobs and Changing Work Culture in Africa with Nicolas Goldstein? Make sure to check it out!
Like this show? Please leave us a review here -- even one sentence helps!
Connect with Terser on LinkedIn at TerserAdamu, and Twitter @TerserAdamu
Connect with GG on LinkedIn at GGAlcok, and Twitter @GGAlcock
Do you want to do business in Africa? Explore the vast business opportunities in African markets and increase your success with ETK Group.
Connect with us at www.etkgroup.co.uk or reach out via email at info@etkgroup.co.uk
Subscribe to our newsletter for exclusive content, behind-the-scenes insights, and bonus material - Unlocking Africa Newsletter
