Unlocking Africa

Trust, Metrics, and Impact: A Blueprint for Success in Africa’s 2024 Startup Economy With Efayomi Carr

Terser Adamu Episode 129

Episode 129 with Efayomi Carr, who is Principal at Flourish Ventures, leads Africa investments for Flourish Ventures, and has worked with founders in the startup ecosystem for the last five years.

As of November this year, fundraising declined to nearly pre-Covid levels, with startup founders raising only $3.2 billion in a difficult macroeconomic climate that negatively impacted many global companies and regional scaleups and startups. In this period, Flourish Ventures, a global venture capital firm, has continued to support startup companies across the world, especially fintech founders in emerging markets, with patient capital and expert advisory.

Flourish has also recently announced additional funding of $350 million to double down on their investments in fintech entrepreneurs, a good percentage of which is earmarked for African markets.
 
What We Discuss With Efayomi

  • What role does mission-driven entrepreneurship have in determining the future of the financial system, especially in emerging areas such as Africa?
  • How do you strike a balance between giving companies time to innovate without quick profit and ensuring they are on track for long-term success?
  • Beyond providing capital, how does Flourish Ventures help entrepreneurs navigate regulatory frameworks and policy landscapes?
  • Common pitfalls that startup founders encounter in their journey towards scaling their businesses for success, and how can they be avoided?
  • What distinguishes successful founders from those that struggle to achieve long-term growth?

Did you miss my previous episode where I discuss Building Borderless Banking: Transforming Global Financial Access for Individuals and Businesses? Make sure to check it out!

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Connect with Terser
on LinkedIn at Terser Adamu, and Twitter (X) @TerserAdamu

Connect with Efayomi  on LinkedIn at Efayomi Carr, and Twitter (X) @EfayomiCarr

Do you want to do business in Africa? Explore the vast business opportunities in African markets and increase your success with ETK Group.

Connect with us at www.etkgroup.co.uk or reach out via email at info@etkgroup.co.uk

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