Breaking the Grade

How this EdTech founder got clarity on his ideal client & product... making selling easier!

Josh Chernikoff

Summary:

Starting a business with the goal of solving complex educational problems is a tall order. But Sam Saarinen, founder and CEO of Edapt Technologies, embraced this challenge head-on. In this episode, Sam shares his entrepreneurial journey—one marked by ambitious starts, hard-learned lessons, and a game-changing pivot that led to remarkable business growth. If you’re an entrepreneur struggling to find your footing, this episode is packed with actionable insights on refining your product, focusing your message, and attracting the right clients. Sam’s story is a must-listen for anyone looking to transform their approach to business and achieve long-term success.

Key Takeaways:

  • The game-changing realization Sam had about why his first product wasn’t selling—and how you can apply the same insight to your business.

  • How Sam’s pivot to a new market led to a dramatic increase in quality leads and sales—find out the strategy behind it.

  • The exact steps Sam took to simplify his product and make it irresistible to his ideal clients—learn how to do the same.

  • How joining a cohort-based program transformed Sam’s sales strategy and what you can gain from similar opportunities.

  • Why having a long-term vision is crucial for entrepreneurial success and how Sam’s perspective shift helped him thrive.

Don’t miss this episode packed with actionable advice and real-world insights that can transform your approach to entrepreneurship!


Chapters:

00:00  Introduction and Background
03:08  Aligning Sales Approach with Values
06:26  The Power of Focusing on One Product
14:36   The Value of Feedback and Cohort-Based Programs
19:24   Pivoting to a New Product
21:16    Building a Roadmap and Confidence

Resources or Links:


Tune in to discover how focusing on the right strategies can lead to extraordinary results!

People on this episode