WTC 'Covering All Grounds' with Alicia Woods

In this episode: Christi Powell and Angela Gardner are joined by Alicia Woods, CEO of Covergalls Workwear and principal consultant for CG Aligned Consulting. The conversation focuses on the significance of properly fitting PPE (Personal Protective Equipment) for women, particularly in the mining and construction industries. Alicia shares insights from her extensive 20-year experience in mining, stories of women's empowerment through well-fitted workwear, and the challenges faced in creating PPE for women. The episode emphasizes the psychological and practical benefits of PPE that fits well, including enhanced safety, confidence, and inclusion. Alicia also discusses the journey of bringing her products to market, the importance of quality standards, and the need for continued advocacy and education in providing female-focused safety gear in traditionally male-dominated fields.