014 How LinkedIn can grow your business with Katheline Jean-Pierre Coleman

Do you want to build your business and reputation on the internet’s largest professional network, LinkedIn? Listen to Katheline Coleman, Senior Executive at LinkedIn, discuss best practices, engagement niches and growth tips for small businesses and entrepreneurs on LinkedIn.

Get more information related to this episode

Find Katheline Coleman on LinkedIn: @Katheline Jean-Pierre Coleman
Find Katheline Coleman on Twitter: @katz_kul
Katheline’s recommended newsletter on LinkedIn: Big Trends in Small Business

Follow our cohosts on social media

Twitter: @karimacatherine
Twitter: @jaimebuelta

Follow us on social media

Twitter: @B2BeeMatch
Facebook: @B2BeeMatch
LinkedIn: @B2BeeMatch

Thanks for joining us

Thanks for joining Katheline Coleman and our cohosts, KC Goundiam and Jaime Buelta, for this episode of It’s a Small Business World. This podcast is powered by B2BeeMatch. We’re the business networking platform for small and medium businesses. Subscribe and share!

Chapters

• 2:30 What is LinkedIn, and how can companies use the platform as a tool?
• 4:30 How can SMEs take advantage of LinkedIn to remain competitive?
• 7:04 What advice does Katheline have for business owners networking on LinkedIn?
• 13:37 How can businesses generate leads on LinkedIn?
• 15:00 How can small businesses generate more organic engagement on LinkedIn?
• 20:40 Are there new features on LinkedIn that businesses should know about?
• 27:25 What are the differences between LinkedIn and B2BeeMatch?