About our guest ---Dr Toni Eagar,Ph.D. is a Senior Marketing professor at the Austrailian National University whose research addresses the relationship between consumers, culture and the marketplace. With a focus on human branding, Toni has used the contexts of David Bowie to understand the limitations of celebrity within marketplaces. Read full
bio here.
About our guest ---Dr Toni Eagar,Ph.D. is a Senior Marketing professor at the Austrailian National University whose research addresses the relationship between consumers, culture and the marketplace. With a focus on human branding, Toni has used the contexts of David Bowie to understand the limitations of celebrity within marketplaces. Read full
bio here.