What makes a great leader in martech sales? The yardstick I have always used is the ability to scale a successful team by attracting, and getting the best out of, the most talented professionals in the market.
For that reason, I hold Tod Klubnik in the very highest regard. His success as a head of sales, and latterly a CRO, at SaaS businesses made him a natural fit for the first episode of The Martalks Podcast.
You can listen to the full podcast here, or visit the Rosenstein Group blog to read an article based on this conversation.
We speak to Tod Klubnik, about how martech and ecommerce businesses can scale their sales teams at pace. Some of the key questions covered, included:
- What are the mistakes to avoid when hiring a large number of sales professionals early in your business’s journey? (2:00)
- Who should own go to market - sales or marketing? (6:00)
- And how do martech providers progress from serving SMBs to the enterprise market? (15:00)
About our guest
Tod Klubnik has 25 years of software and SaaS sales & marketing experience, and has led the sales team in businesses such as BigCommerce and MessageOne.
He now provides board, advisory and part-time consulting services to early and mid-stage companies.
About The Martalks Podcast
The Martalks Podcast features insight and comment from thought leaders in Martech and ecommerce sales. It is hosted by Darrell Rosenstein, the founder and managing partner of The Rosenstein Group.
About The Rosenstein Group
The Rosenstein Group is your recruiting agency and executive search firm for matching critical revenue talent with innovative technology vendors in the e-commerce, martech and supply chain space.
https://www.linkedin.com/company/the-rosenstein-group
Rosenstein Group: martech & ecommerce executive search
Rosenstein Group is the only martech-specialist exectutive search firm. For over 20 years, we've been matching leadership talent in sales, marketing and customer success to pioneering startups in ecommerce, supply chain and sales enablement, and for digital agencies.
Our experience with recruiting e-commerce technology leaders for companies like SAP Hybris and Demandware has established us as an authoritative and trusted liaison for startups seeking their first sales leader, and scale-ups on their way to IPO.
Visit RosensteinGroup.com to find out more.
