Hello everyone and welcome back to the Lead with Heart podcast. I am so excited and honored to have Jordana Merkin from Voice for Good with me today. We’re talking all about creating internal clarity at your nonprofit to improve the effectiveness of your external marketing.
After a decade of in-house nonprofit marketing, Jordana founded Voice for Good to bring her insider knowledge and outsider perspective to help growing nonprofits clarify their messaging to connect to those who matter most to achieving their mission.
In this episode:
RESOURCES
Find free resources from Jordana that you can use to connect with your current fans and reach new ones here.
NOTEWORTHY QUOTES
“You need to have a strong message at the core of your marketing because otherwise, you're amplifying a hollow message.”
“It's important t
In 2012, I started a nonprofit in a small village in Malawi, living alone without water or electricity. Facing many challenges, I built a successful organization. This book is a tale of resilience, passion, and community strength. Discover the highs, lows, lessons learned, and unforgettable moments that shaped my journey. Whether you're in the nonprofit world, thinking of starting one, or just love a great story, pre-order HERE<
As the fundraising engine of choice for over 80,000 organizations in 90+ countries, Donorbox’s easy-to-use fundraising tools help you raise more money in more ways. Seamlessly embed a customizable donation form into your website that reduces donor drop-off with a 4x faster checkout, launch a crowdfunding or peer-to-peer campaign, sell event tickets, raise funds on the go with Donorbox Live™ Kiosk, and much more. Learn more at donorbox.org
The EmC Masterclass by Dr. Lola Gershfeld will help you enhance your communication skills to raise more revenue for your mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations. Use code LEADWITHHEART to enjoy a -10%.
CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
Hello everyone and welcome back to the Lead with Heart podcast. I am so excited and honored to have Jordana Merkin from Voice for Good with me today. We’re talking all about creating internal clarity at your nonprofit to improve the effectiveness of your external marketing.
After a decade of in-house nonprofit marketing, Jordana founded Voice for Good to bring her insider knowledge and outsider perspective to help growing nonprofits clarify their messaging to connect to those who matter most to achieving their mission.
In this episode:
RESOURCES
Find free resources from Jordana that you can use to connect with your current fans and reach new ones here.
NOTEWORTHY QUOTES
“You need to have a strong message at the core of your marketing because otherwise, you're amplifying a hollow message.”
“It's important t
In 2012, I started a nonprofit in a small village in Malawi, living alone without water or electricity. Facing many challenges, I built a successful organization. This book is a tale of resilience, passion, and community strength. Discover the highs, lows, lessons learned, and unforgettable moments that shaped my journey. Whether you're in the nonprofit world, thinking of starting one, or just love a great story, pre-order HERE<
As the fundraising engine of choice for over 80,000 organizations in 90+ countries, Donorbox’s easy-to-use fundraising tools help you raise more money in more ways. Seamlessly embed a customizable donation form into your website that reduces donor drop-off with a 4x faster checkout, launch a crowdfunding or peer-to-peer campaign, sell event tickets, raise funds on the go with Donorbox Live™ Kiosk, and much more. Learn more at donorbox.org
The EmC Masterclass by Dr. Lola Gershfeld will help you enhance your communication skills to raise more revenue for your mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations. Use code LEADWITHHEART to enjoy a -10%.
CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com