Marketing #Unfiltered

Ep 133 | Tips for creating a memorable brand without over complicating it with Amanda Berg (of Liberty Type)

February 02, 2024 Sophia Episode 133
Ep 133 | Tips for creating a memorable brand without over complicating it with Amanda Berg (of Liberty Type)
Marketing #Unfiltered
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Marketing #Unfiltered
Ep 133 | Tips for creating a memorable brand without over complicating it with Amanda Berg (of Liberty Type)
Feb 02, 2024 Episode 133
Sophia

Amanda Berg is on the show this week spilling the tea on BRANDING.

On this episode we cover:

1. What the heck IS branding? Is it really just about brand colors or is it something else?
2. Is there an order of importance?
3. How important is branding if we’re just getting started?
4. How can you brand different offers? Meaning – if we have a membership *and* a course, how can we make the branding different enough so it’s clear it’s a different offer, but also aligned enough so it’s clear it’s from the same person?
5. What aspects of branding do people tend to miss all together?
6. Do you have any tips for finding your “copy voice”?

Anddd more.

We also did a deep dive into what’s working in her business, and I just LOVED her tips on growing and managing a very large team, plus never missing a deadline and why that is pivotal to her overall process and the experience of her clients.

Resources mentioned in this episode:

Follow Liberty Type here: https://www.instagram.com/libertytypeco/

Check out her services here: ​​https://libertytype.com/

Show Notes

Amanda Berg is on the show this week spilling the tea on BRANDING.

On this episode we cover:

1. What the heck IS branding? Is it really just about brand colors or is it something else?
2. Is there an order of importance?
3. How important is branding if we’re just getting started?
4. How can you brand different offers? Meaning – if we have a membership *and* a course, how can we make the branding different enough so it’s clear it’s a different offer, but also aligned enough so it’s clear it’s from the same person?
5. What aspects of branding do people tend to miss all together?
6. Do you have any tips for finding your “copy voice”?

Anddd more.

We also did a deep dive into what’s working in her business, and I just LOVED her tips on growing and managing a very large team, plus never missing a deadline and why that is pivotal to her overall process and the experience of her clients.

Resources mentioned in this episode:

Follow Liberty Type here: https://www.instagram.com/libertytypeco/

Check out her services here: ​​https://libertytype.com/