Marketing #Unfiltered
In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.
Marketing #Unfiltered
Ep 144 | Branded gifting to uplevel your client experience (and even your exposure) with Beth Wood
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Sophia
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Episode 144
Beth Wood runs an agency that helps you come up with gift experiences for clients, team members, and anyone that comes into your orbit as a business owner.
She had such good ideas around how to use gifting strategically and also shared some concrete ways this can up level the experience people have with your community.
We cover:
- When to share gifts — some of her ideas I had never heard before!!
- How to use gifting strategically
- The most incredible tax tip — get out your pen and paper for that one!
- What kinds of gifts you should be sharing
- How much you can expect to pay for something like this
And way more.
Resources from Beth:
Check out her Branded Gift Giving Made Easy guide!
Inside you’ll find a stress-free way to send personalized and branded gifts to your clients.
You’ll find it at her all new website: https://www.woodandcostudio.com/
Plus, follow her here: https://www.instagram.com/woodandcostudioshop