Sustainable Hospitality Podcast
Attention hospitality professionals! Juggling the endless responsibilities of running a successful hotel business while trying to prioritize sustainability can feel like an impossible task. The Sustainable Hospitality Podcast is here to help you navigate this challenging landscape and make sustainability an achievable goal for your business.
Hosted by industry experts Amy Wald and Kathy Sue McGuire, ISSP-SA, this weekly podcast features engaging interviews, actionable insights, and real-world success stories from the world of sustainable hospitality. Tune in every week to discover how you can balance profitability, guest satisfaction, attract talent and achieve environmental responsibility in your hospitality business.
We will break down the myths that sustainability is time consuming and costly. You will also learn about regulations, standards and frameworks to be on the lookout for.
Sustainability has a ROI and a true business case and we are here to tell you all about it. From the right certification for your hotel to telling your story without the fear of greenwashing we will give you the insights and confidence you need!
We are your sales and marketing teams new best friend in order to ensure your organization can win those RFP's.
Need to streamline, and understand ESG reporting? We have it all covered!
From sustainable procurement to IOT, we have all the information you need to adopt the iniatives and strategies required to not get left behind in this competitive and evolving market!
Whether you're a hotel owner, manager, or hospitality professional looking to implement eco-friendly practices, reduce your carbon footprint, and attract sustainably-conscious minded guests, the Sustainable Hospitality Podcast is your go-to resource for all things green hospitality.
Join us as we explore the latest trends, best practices, and innovative strategies for creating a more sustainable and successful future for the hospitality industry.
Sustainable Hospitality Podcast
Episode #59: How Best Western is Setting Hospitality Boundaries
In this episode, we dive deep into the transformative journey of Best Western Hotels (BWH) with the incredible Amy Hulbert, Vice President of Boutique and Upscale Brands for Best Western Hotels. Discover how this iconic hospitality brand has split into three distinct brands to lead the charge in reshaping the industry and how sustainability lies at the heart of their mission.
We'll explore why Europe is leading the way in sustainability certification and discuss how the U.S. hospitality market can catch up. Learn how a strong focus on sustainability not only enhances a hotel’s environmental impact but also increases guest retention and satisfaction—proving that happy teams and sustainable operations drive business success.
Amy shares her expertise on the design evolution of Best Western's boutique and upscale brands. Alongside that, we discuss the role of Green Key Global certification in pushing sustainability forward, including actionable steps hotels can take—like moving beyond small details such as Keurig cups to implementing large-scale changes in food, beverages, and operations.
Finally, we look to the future, as BWH aims to certify all of its properties by 2026, setting a standard for affordable, sustainable innovation across the industry. Whether you’re a hotelier, a sustainability advocate, or just someone curious about the future of hospitality, this conversation is packed with insights you won’t want to miss!
Tune in to hear how Best Western is becoming a community leader, a pioneer in sustainability, and a trendsetter in design—all while preparing the hospitality industry for what lies ahead.
Key Takeaways:
- Best Western Hotels - How the brand split into 3 brands to try and push the hospitality industry forward.
- The Sustainability Certification - Europe is leading in sustainability, so why isn’t the USA following? How can a sustainability certification push a hotel forward?
- The Local Connection - Best Western encourages their hotels to be pillars in their local communities.
- Retention and Satisfaction - People seek out sustainable places to stay, and sustainable hotels that keep their staff happy and satisfied tend to see an increase in patrons.
- Green Key Global and Synergy - By hotels, for hotels. BWH is trying to find people aligned with their goals and the industry by getting ahead of the market.
- Going Green - The steps to becoming Green Key certified. From small Keurig cups to meals.
- The Future - All BW Hotels will be certified by 2026. Food and beverages are seeing massive sustainable overhauls, and teams are being contacted directly to find affordable solutions.
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