That Real Estate Tech Guy

Episode 6 - Dispo chat: Paul Wakim from Twnsqr

October 12, 2022 Jordan Samuel Fleming / Paul Wakim Episode 6
Episode 6 - Dispo chat: Paul Wakim from Twnsqr
That Real Estate Tech Guy
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That Real Estate Tech Guy
Episode 6 - Dispo chat: Paul Wakim from Twnsqr
Oct 12, 2022 Episode 6
Jordan Samuel Fleming / Paul Wakim

Welcome to the latest installment of That Real Estate Tech Guy! We’re talking with Paul Wakim, a tech entrepreneur that started a dispositions platform for real estate investors to sell properties to buyers, and connect with other top investors across the country. Jordan and Paul discuss the importance of a powerful network, as well as leveraging the power of your buyers list while also keeping it secure.  

From the onset, Paul set out to make a professional real estate investors dispo platform, one that provides investors with complete control over the investment process. 

“We’re trying to push our customer, and the real estate investor community, to realize that if you have a deal, and it’s a good deal, sure somebody is going to buy it. But if you’re not the top authority in your market, you probably don’t have as good a relationship with the top buyers in your market. We’ve created a way for you connect and work with somebody like that on Twnsqr.” 

Paul goes on to explain the three ways you can use the platform: you can send deals to buyers, send your deals to a closed, exclusive marketplace, or you can send your deals to other users on the platform to see if they have the right buyer. It’s always been important to the founder that users of TwnSqr maintain complete control over their buyers list the entire time. 

“You have complete control. There are some competitors in our space that have a model where you upload your buyers list, and everybody else on the platform automatically has access to all of those buyers that you upload. And we're sometimes mistaken to have the same exact business model. TwnSqr offers the ability to control your deal and  the ability to control your buyers list.” 

Tune into the episode to hear more about why TwnSqr is a perfect platform for new investors that want to leverage the credibility of their peers to make more money, as well as what technology products Paul considers must-haves. Hint: it’s not just smrtPhone ;)

About Paul Wakim & TwnSqr
Paul Wakim got started in the real estate industry in 2016 right out of college: he and his girlfriend Shannon (now wife) started a real estate photography business with a single drone that gave Paul as a graduation gift. Paul absorbed tons of knowledge about real estate investing from podcasts, agents, and the investors he met via their business, so a year later he decided to get his real estate license. Through being an agent, it dawned on him – there is no real estate without a seller, and all the sellers he met were selling their homes for the same 5 or 6 reasons.

In 2018, Paul taught himself how to code in Python to create an algorithm to predict who was going to sell their home by identifying people who showed signs of those 5 or 6 common selling traits. He met his friend and co-founder Mitch Tracy while rock climbing, and by mid-2019 Mitch had quit his job to join TwnSqr full-time to refine and drastically improve the algorithm.

Through trial and error, Paul and Mitch ended up with the version of TwnSqr that we have today – the premiere off-market property dispositions tool that connects real estate investors with one another and, eventually, the largest institutional buyers in the world. The ultimate goal is to support sellers, investors and buyers of all sizes through world class technology!



About That Real Estate Tech Guy Podcast 
That Real Estate Tech Guy is the only podcast focused on helping Real Estate Investors make better technology decisions to close more deals and make more money. It is your weekly chance to explore how technology can help your real estate business explode. Informed by decades of REI and technology experience, Jordan gets into the details with seasoned tech and real estate industry leaders to bring you the lessons you need to get ahead. Learn from guest successes and failures, get the inside scoop on the next

Show Notes Transcript

Welcome to the latest installment of That Real Estate Tech Guy! We’re talking with Paul Wakim, a tech entrepreneur that started a dispositions platform for real estate investors to sell properties to buyers, and connect with other top investors across the country. Jordan and Paul discuss the importance of a powerful network, as well as leveraging the power of your buyers list while also keeping it secure.  

From the onset, Paul set out to make a professional real estate investors dispo platform, one that provides investors with complete control over the investment process. 

“We’re trying to push our customer, and the real estate investor community, to realize that if you have a deal, and it’s a good deal, sure somebody is going to buy it. But if you’re not the top authority in your market, you probably don’t have as good a relationship with the top buyers in your market. We’ve created a way for you connect and work with somebody like that on Twnsqr.” 

Paul goes on to explain the three ways you can use the platform: you can send deals to buyers, send your deals to a closed, exclusive marketplace, or you can send your deals to other users on the platform to see if they have the right buyer. It’s always been important to the founder that users of TwnSqr maintain complete control over their buyers list the entire time. 

“You have complete control. There are some competitors in our space that have a model where you upload your buyers list, and everybody else on the platform automatically has access to all of those buyers that you upload. And we're sometimes mistaken to have the same exact business model. TwnSqr offers the ability to control your deal and  the ability to control your buyers list.” 

Tune into the episode to hear more about why TwnSqr is a perfect platform for new investors that want to leverage the credibility of their peers to make more money, as well as what technology products Paul considers must-haves. Hint: it’s not just smrtPhone ;)

About Paul Wakim & TwnSqr
Paul Wakim got started in the real estate industry in 2016 right out of college: he and his girlfriend Shannon (now wife) started a real estate photography business with a single drone that gave Paul as a graduation gift. Paul absorbed tons of knowledge about real estate investing from podcasts, agents, and the investors he met via their business, so a year later he decided to get his real estate license. Through being an agent, it dawned on him – there is no real estate without a seller, and all the sellers he met were selling their homes for the same 5 or 6 reasons.

In 2018, Paul taught himself how to code in Python to create an algorithm to predict who was going to sell their home by identifying people who showed signs of those 5 or 6 common selling traits. He met his friend and co-founder Mitch Tracy while rock climbing, and by mid-2019 Mitch had quit his job to join TwnSqr full-time to refine and drastically improve the algorithm.

Through trial and error, Paul and Mitch ended up with the version of TwnSqr that we have today – the premiere off-market property dispositions tool that connects real estate investors with one another and, eventually, the largest institutional buyers in the world. The ultimate goal is to support sellers, investors and buyers of all sizes through world class technology!



About That Real Estate Tech Guy Podcast 
That Real Estate Tech Guy is the only podcast focused on helping Real Estate Investors make better technology decisions to close more deals and make more money. It is your weekly chance to explore how technology can help your real estate business explode. Informed by decades of REI and technology experience, Jordan gets into the details with seasoned tech and real estate industry leaders to bring you the lessons you need to get ahead. Learn from guest successes and failures, get the inside scoop on the next

Jordan Fleming:

I can tell you one thing. Technology is the single most important aspect of every business that has successfully scaled.

Narrator:

It's time for That Real Estate Tech Guy. It's your weekly chance to explore how technology can help your real estate business explode. Each week you'll hear from real estate investors who have been there and done that and find out their favorite technology tips. Listen in as Jordan speaks with tech companies and learns about new technologies and new ideas that will help you scale your business. And now join your host Jordan Samuel Fleming, CEO of smrtPhone for this week's episode.

Jordan Fleming:

Hey, it's Jordan Fleming here with another episode of That Real Estate Tech Guy now, I'm thrilled to say my co-pilot for today's episode is Paul from TwnSqr. Paul, welcome to the podcast. How bout you do a little introduction to yourself and to TwnSqr?

Paul Wakim:

Yeah, thanks so much for having me. I'm excited to be here. I love the name. That Real Estate Tech Guy is hilariously accurate. I would say,

Jordan Fleming:

well, it's missing. It's missing a curse. I will say it comes from -- I was introduced to someone once at an event and it was like, you know, Jordan, that fucking real estate tech guy. And I decided for the podcast. But if you and Apple's ability to publish us, I believe that better

Paul Wakim:

truncate you truncate a little bit. A little bit more PG, I say gee, maybe. So yeah, thanks for having me, man. I'm the CEO, co founder of TwnSqr spelled T-w-n-s-q-r, as you do in this space, take all the vowels out. We are a real estate investor, dispositions platform so that real estate agents, I'm sorry, real estate investors, wholesalers, anybody who has an off market property to sell, can come to TwnSqr, sell it to their own buyers and sell it to the network of buyers that are on TwnSqr. And I'm sure we'll dive into some of the really cool stuff that we've created that makes that network effect really powerful.

Jordan Fleming:

Yeah, I'm really I'm really fascinated to dive into the network effect. Because, you know, one thing I've noticed from, you know, working with a lot of real estate investors over the years, they're very precious about their buyer list. And as they should be, right. Ones who do a good job of curating a very strong buyers list, they want to make sure that they respect it, that they guard it carefully those relationships, etc. But of course, in your platform, you are essentially providing that more networked approach. So how does it work? If I'm an investor, and I'm interested in making sure I get my deals out there, but I don't want to hurt my buyers list. How does it work?

Paul Wakim:

Yeah, yeah. So I'll rewind a little bit farther. My co founder and I started the company three years ago, did a bunch of different things. We built a retail real estate marketplace. And then we had a bunch of these large hedge funds come to us and say, we want to access these off market properties, the same way that we're accessing these on market properties through you guys. And my experience, my background is in the off market, real estate investing space, not so much the real the retail space. So we said, Yeah, sure, let's do that. So late last year, about 10 months ago, we pivoted out of that business model. And whenever we were pivoting we we kind of like thought about doing this network effect, where you can share one of the most valuable assets in your business that is your buyers list. But we have these hedge funds, we have these private equity firms saying we want a marketplace where we can contact wholesalers, and where we can contact real estate investors. So we focused on that first. And then we built that from November to February ish. And then right around like the middle of February, maybe the end of February, we we pulled that old idea off the shelf, this network effect where people can share buyers and monetize their buyers lists in some cool ways. We pulled that idea off the shelf and said, our marketplace that we've just built for off market properties would really benefit from this one tool. And that one tool we call it post sharing. So the way that it works is you have two primary assets as a real estate investor. In our eyes, you have your deal that you're trying to sell your property that you're trying to sell and then you have your buyers list that you are selling that deal to. So we're getting people to put their that one asset the deal on the platform, but then we were having a hard time figuring out how we can get the other asset the buyers list on the platform. So what we've created with post sharing is, let's say I have a deal in I don't know Dallas and you're an investor in Dallas and you have 15,000 buyers in Dallas that you sell your deals to day after day. You can come to TwnSqr you can sell your deals directly to your 15,000 buyers just like you normally would, we have some pretty awesome organization tools, kind of like a disposition CRM for you to sell your deals to your buyers. But what you can also do is flip a little switch in the back end of your of your plat of your account on TwnSqr that says, I am open to sharing. So you're in Dallas, I come I have a deal in Dallas and I have 50 buyers or 1000 buyers, what I can do on TwnSqr, again, send my deal out to my buyers. But what I can also do is I can see a list of people like you, Jordan that have your buyers available for me to share my post with on TwnSqr. So I can go to you and say, Hey, Jordan, here's my deal, here's me, here's my contracts, here's how everything looks, you can vet me vet all that information that I've brought to you, and then you get to decide if you want to send my deal attached to your name to your buyers. So essentially, what we've created, like I said, is a network where I can access your buyers, and you more importantly can access me, what you've done in that hypothetical situation is you've spent no money on marketing, to get that deal into your sphere, get that deal out to your buyers, you've just posted or hosted your buyers list on Twnsqr. So that's what we're doing. It's a it's a really interesting JV type platform where you maintain complete control over your buyers list the entire time. So if you don't want to send your deal to my deal to your buyers, you don't have to, you have complete control the entire time.

Jordan Fleming:

And that's when I think that's probably the most critical element of that is is, you know, people are precious, and rightly so are their buyers list if they've curated a good one. And you know, all you need is for some asshole to come in, and and spam them with a bunch of things that they don't want for them to think well. I'm tired of being on this guy's lists, you know, don't contact me again. So the fact that you can see it, you can make that call of you know what this does fit. This does fit my investor list, I do know a set set of my investors, they're gonna like this. And then presumably your investors are only really ever hearing from you. So they don't feeling like you have sold their details out to you know, suddenly they start hearing from this guy and this woman and this person over here that will break trust very quickly.

Paul Wakim:

Yep, yep. Yeah, that's what we're seeing also is we're leaning very heavily into what one of our first customers told us about our company, they said, You guys are like a professional real estate investors dispositions platform. And we've leaned really heavily into that, like, all of the branding that we put out with our affiliates, all the people that we talk to, it's, we are the professional real estate investors, dispositions platform, because if you're a professional real estate investor, you probably have 550, maybe 5000 buyers, and those people know who you are, and they have a connection to the high quality deals that you send them. So if we were to leave the platform totally wide open, where anybody could send a deal to anybody else. Now, those buyers, they're not going to look at anything, you've essentially burnt that buyer. So we give you the ability to maintain the integrity of the relationship with your buyers by maintaining complete control over the entire process.

Jordan Fleming:

I what I really was fascinated when we first had a conversation about this is you know, I've spent most of my, the last sort of seven years of my career building technology for real estate investors. But on the frontline of front end of it, right on the on the acquisition on you know, whether it's lead generation or Acquisition Management, lead management, what CRM elements etc. And the dispo is almost a tacked on thing for most people. I, I you know, in most people, when most people build CRMs, or when they look for a CRM, they're looking for that lead match and the right to they're looking, you gotta land the deals, you gotta you gotta manage it for the deals. But there's, there's a real hole there where disposition is just suddenly, oh, we got the deal. Now, let's, I don't know, punt it out to the 5000 people. Yay, somebody's gonna buy it. Well, yeah. And that's what I really liked about when we first talked was, you know, there is a sort of, there's a 90% focus on the acquisition elements, and a 10% on the dispo. And I really liked that you could connect to a platform like this and have a really professional way of dispo-ing and all the tools so can we dive in a little around the types of marketing tools you provide? And then the second thing I want you to touch on after that is how I essentially would get my data from My CRM to your platform as efficiently as possible.

Paul Wakim:

Yep, yep. So one thing real quick on on what you just said that I'm really proud of. And that is, you know, everybody puts dispositions kind of on the on the backburner, like, if I get a deal, somebody's gonna buy it. What we're trying to push our customers and the real estate investor community to realizing is if you have a deal, and it's a good deal, sure somebody on your buyers list is going to buy it. But if you're not the guy, that is the very top authority in your market, you probably don't have as good of a relationship with the top buyers in your market as that guy. So how do you connect with those buyers, if you don't meet that authority in your market on the street? Well, we've just created a way for you to do it, where if you have a good deal, maybe you'll make more money if you go and work with somebody that you find on TwnSqr. So yeah, diving, diving into the technology and how things work, you can do three things on TwnSqr. First, you can send your deal to your buyers, like we talked about, you can use our email technology to send out a deal to your buyers. And we're building out some pretty cool dashboards where you can see the entire funnel of the number of emails that you sent out all the way down to the number of offers that you got, including the number of pageviews, the number of people that have saved it, the number of people that have RSVP-ed to your showing a true disposition, CRM, for your distribution of your property to your buyers. So that's the first thing you can do. The second thing you can do is send your deal to our marketplace. Now we have a closed marketplace. So not anybody can see the properties, all the properties that are there. And we did that for a couple key reasons that we'd have to go pretty deep for us to talk about why we decided to do it. But it's to support our customers where we want to make sure that one of your buyers can't essentially leave your buyers list and just go check out a bunch of other people's deals without having to take some action like paying for full access to the marketplace. So you can post your deal to our marketplace. But that marketplace is exclusive to people that are paying for one of our higher tier memberships. We're trying to keep the buyers on our marketplace at the upper echelon of the or the top of the hierarchy in terms of buyer quality. So send your deals to your buyers send your deal to our marketplace and try to access or get in front of those high high quality buyers. Then the third thing is you can send your deal to other people on the platform other users on the platform to see if they will allow your deal to be sent to their buyers. And then you asked about getting your deals into TwnSqr. So right now, we have a pretty robust application that we've built on Zapier so that you can connect any application mean you know how Zapier goes literally anything can be connected to TwnSqr, and the fields can be filled out in a deal, a post as we call it can be automatically created through some Zapier triggers.

Jordan Fleming:

So if I'm using Podio, or Salesforce or InvestorFuse, or ReiSift or RealFlow or whatever the CRM system I'm using, really, pretty much all of them will have access to Zapier in some way. And it's a simple it's a simple set of fields, you know, property address, whatever money etcetera. Okay, so it's, it's easy enough for them to do that. Now, in terms of syncing my buyers list as well now, because I know a lot of people, you know, when I used to build CRMs, in Podio, for investors, I we had a pretty robust buyer matching tool, which we would you you categorize each buyer by their preferences by whether that zip code, price range preferences of types of whatever, and then you'd click a button in Podio that said, find me my best matches, and we'd go through, you know, your 1000s of buyers, and it would shortlist the ones and rank them in terms of number of categories matched. Right. So so there was some cool things there. But of course, then then that sort of stopped it, it didn't have any of the specifics getting of actually getting your your deals out there. If I'm, if I've got my buyers list in a CRM already. Can I get it to you guys? Or do I have to do XLR inputs and outputs? So how does that work?

Paul Wakim:

Yeah, so right now what you'd have to do is take wherever your buyers list is, let's say it's in, I don't know Mailgun. A lot of our clients use Mailgun. You have to export that and then go into your TwnSqr account and then upload it as a CSV into your TwnSqr account. We're my business partner and I our CTO, he and I are thinking quite a bit about how do we make that as seamless as possible and quite a bit about how could we make TwnSqr this like very powerful add on that you just click a couple buttons, a couple of triggers in your CRM and all of that information is automatically shot over into TwnSqr the post is created, the post is sent to your buyers, the buyers that you want that you can trigger from your CRM, the post is sent to the marketplace, and the post is sent to all of the people that you're able to share it with, all with a couple clicks, that, you know, everybody wants to have as few software's as possible. And if we're building this truly powerful dispositions machine, we want it to be as seamless as possible for everybody to get on. So it's something we're thinking a lot about right now, though, it is a download, and then upload into Twnsqr.

Jordan Fleming:

And that mean, let's be honest, a download of a CSV, even if you got 5000 contacts, it takes 3.2 seconds and then uploading it somewhere, it doesn't take much longer. So it's not exactly a hassle.

Paul Wakim:

Yeah, we had a guy upload 58,700 Something buyers a couple of days ago, last week sometime. And yeah, I think that it took him I don't know, you know, like, less than two minutes to upload all those contacts.

Jordan Fleming:

It's not exactly a massive problem. No, that's, that's interesting. And I, you know, it's it's, as you say that it fills this sort of gap where, you know, and it's such a weird gap in some ways, because, great, you've landed the deal, but until you sell it and close it, you've made no money. So like I, you know, since I, we first talked, it has kind of gone through my mind, it's like everyone spends nine, it's there's so much time on the acquisition side, and so little on the dispo, but it's the dispo that gets you your cash. So So I really, I really I like that. And I think it's going to be it's, you know, it's such a critical thing that so many people are missing, I'm going to be in front of I'm going to be at the TAB Retreat. In Jamaica, we're recording this in August 2022. And I'm going to be at the TAB Retreat in Jamaica in September. And I have no doubt I will be able to bring this up to a number of people. Thank you. And I'm there because it's like, Guys, if you got these deals closing as fast as you can. Yeah, I mean, gosh,

Paul Wakim:

imagine I use this analogy quite a bit. But imagine if real estate agents came to you and said, Hey, I will sell your house. And then the MLS didn't exist, it'd be like, how are you selling the house? Oh, I'm just going to sell it through some text messages. Like maybe a couple months ago, whenever the market was crazy hot. They could do that. But yeah, in a way, it's like how are people selling deals as efficiently as possible if something like what we're building doesn't exist?

Jordan Fleming:

Absolutely. And, and it's also great, because you're using Zapier, it means that you are platform agnostic, when it comes to whatever tool you want to use for lead gen for Acquisition Management, and all that great use what you feel comfortable with. And then you have this powerhouse in the back end, which means you can get your deals to as many people in the best possible ways as well.

Paul Wakim:

Yeah, yeah, it's like you're leveraging, you're leveraging another investors credibility to get more money in your pocket.

Jordan Fleming:

And if you're a new investor, if you're a relatively new investor, you know, yeah, the guy, you know, may look at you and say, he's too new. I'm not gonna trust this. But I think most real instead of real estate, investors look at the deal. They look, they look at the numbers in the deal. And they will make their decision based on that. So this also, if you're relatively new, or if you're expanding into a new market, you potentially have the ability to reach some investors, you never would be able to at least get some deals done. And establish yourself. Now, one question I wanted to get to, before we went to the go to the Fast Five is, you know, you talked about, I liked the fact that you can bring these deals to people, they can vet you. And then they essentially take the deal to their their buyer list financially, how does it work, then if I've got this great deal, and you are in this market, and you've got investors, and I share this deal with you, and you share it to your people? You know, obviously, when it comes time to closing the deal, and doing all this? How does the money element work? I've brought the deal, but you've closed the deal. What happens?

Paul Wakim:

Yeah, yeah. So if we take that example, where you're bringing a deal to me, because I'm the what we call the authority in the market, and we take that example, what happens is, as soon as you contact me and say, Hey, Paul, I want you to sell this deal to your buyers. A feature on TwnSqr opens and we call it a room so a room is opened. And in that room, I'm able to chat with you directly on the platform, you're able to chat back and forth with me. And then I'm able to ask you, Hey, Jordan, let me see all of the documents that relate to this property. You can upload all of those documents directly to that room, so they're all stored in one place. And then I check all that out. I check out your deal. And then I can even tell you hey, you should raise the price on this from 185000 to 190,000, before I send it to my buyers, you can then go in and change all that information, go through that whole process. Then whenever I send it out to my buyers, let's say, Charlie, the buyer comes back and says, hey, I'm interested in this, whatever, Charlie comes back and says that he's interested at that point, I say, Hey, Jordan, I have a buyer. And at that point, you can't see Charlie's information, again, giving me complete control. I say I have a buyer, he's interested, let's sign a JV agreement, I then upload that joint venture agreement to the room where you can see it, and you're able to sign it directly on the platform. So that signed, you then can communicate with the buyer or I can act as the liaison between you and the buyer, whatever documents need to be signed between you and the buyer, are done on the platform in another room, or the same room. And then from there, all those documents can be exported, and just sent to your closing company. So the details of what amount of the profit I get versus you get, all of that is flexible, we're just providing you with the tools to upload those documents and sign them. That agreement could be you know, I'll give you a puppy whenever my whenever my female dog gives birth, you know, like, it doesn't matter to us. It whatever it is, it's up to you guys. It doesn't have to be a 5050 split. It doesn't have to be a 7030 split. It's whatever you guys want. We're just providing you with the tools to make those agreements as efficient and as seamlessly as possible.

Jordan Fleming:

Yeah, so if I'm a, if I'm the, if I'm you in that example, and you've got this buyer, you could come back and say, Listen, I got a really good buyer, he's gonna close immediately. But I want 30% of this. Whatever the closing, you know, the amount is the profit is on this. And then it's up to me to go yes or no, sorry, I'm not I can't do that. And if you know, and then it falls apart, it falls apart. And that's fine. But you're giving that you're just you're facilitating the opportunity. And everybody closes the opportunity on their own.

Paul Wakim:

Yeah, exactly. And that that bit what you just said, there is what is appealing most to some of the really big investors that we're working with, there are these guys out there that have 50, 60 100,000 person buyers list, but then there's there's also these other really big, really successful guys that deal exclusively with hedge funds. And these really big institutional buyers. They're like aggregators of these off market properties, they curate a list every month of properties that they can sell to the institutional buyers. And the fact that there's this flexibility of, okay, I'm going to deal, I'll be the liaison, I'll do all the transaction coordination, I'll do all of this stuff between you and this giant institutional buyer because they know exactly how that process has to go. It's a very regimented process. Maybe they'll say, Okay, I want 50% of this profit, or if it's another really easy to deal with buyer who's not really that important. Okay, I only want 30%. But it's totally flexible for the situation.

Jordan Fleming:

No, I think that's great. That's, that's fascinating. And I look forward to getting this in front of people in Jamaica and on the podcast, it's time to go to the Fast Five questions that I asked all the technology platforms, and put you on the spot here with kind of quick questions and quick answers. So I'll go through it, number one, what feature of your technology has the biggest impact on your customer's businesses?

Paul Wakim:

Yeah, the post sharing that we've discussed for the most the most time here, that by far, being able to use other people's credibility and other people's buyers lists at their discretion is the biggest feature.

Jordan Fleming:

Number two, what's the biggest mistake people make within your technology area, so within dispositions?

Paul Wakim:

Yeah, I think we harped on this quite a bit as well. And that's just like shutting your eyes and blindly saying, Oh, I have a 50 person buyer's list, I'm going to get the most amount of money for this property that is available. It's that like negligence or ignorance that you could make more money. If you worked with somebody else, or built your buyers list up through a tool like TwnSqr.

Jordan Fleming:

I would add to that, if I can, that. I think a lot of people just spray everything to everybody in their list, and instead of categorizing their list and being able to say, you know, what this buyer want is like these properties and these these types. So why am I sending him constantly things that don't matter to him because sooner or later, he's gonna lose trust and he's gonna want to be taken off my list.

Paul Wakim:

Yep, yep. True. And all that's possible with TwnSqr in the we give you the ability to say this group of buyers is interested in four units or more.

Jordan Fleming:

Perfect. What's the best advice? What is your best advice on how to integrate TwnSqr into to a business into the real estate investor business?

Paul Wakim:

Yeah, so we give everybody a 30 day free trial. I think we'll keep that So keep that in place whenever this podcast comes out. But we give everybody a 30 day free trial for you to connect with your CRM with Zapier and go through all the different steps that we've just discussed. So that would be my recommendation is, you know, give us a shot connect, there's no obligation, you can cancel anytime that you'd like, and the lowest monthly cost is 150 bucks a month. So you can replace MailChimp or Mailgun, or whatever it is, you can replace DocuSign and you can organize all of your transactions and connect with all those different investors for 150 bucks a month.

Jordan Fleming:

I have a quick follow up question. I know this supposed to be the Fast Five, but whatever, I'm breaking my -- you mentioned a JV agreement. Do you guys have stock agreements that you provide people? Or is it basically upload what you want? And you can sign it through our platform?

Paul Wakim:

Yeah, it's upload what you want, you can sign it through the platform, we we got some very good advice, I would say from advisers and from attorneys that we should not, we should not be providing legal documents.

Jordan Fleming:

Well, and each market has so many, like the Texas Real Estate Commission has such weird documents is that it'd be a disaster. All right, number three, what's the one thing you wish everyone knew about TwnSqr?

Paul Wakim:

Yeah, is that you have complete control. There are some competitors in our space that have this model where you upload your buyers list, and everybody else on the platform automatically has access to all of those buyers that you upload. And we're sometimes mistaken to have the same exact business model. So it's that ability to control your deal. And the ability to control your buyers list. If I send you a deal, Jordan, and you're like, Hey, man, you don't even have this under contract, you don't have any ability to market this. Like, I'm never going to send this to my buyers on TwnSqr, I have no access to your buyers, if you just tell me no, even if you sent that deal or a great deal of mine, to your buyers, I still have no access to your buyers. If a buyer comes back from your list and says, Hey, Jordan, I'm interested if that guy Charlie comes back and says that, I still have no access to your buyers, you maintain complete control. So that's what I hope that we can get across.

Jordan Fleming:

Excellent. And final question. If someone's just starting out as a real estate investor, what are the three technology product types that you would recommend they bring on first? What What three things? Would they what would you say they should focus on?

Paul Wakim:

Yeah, so it's the perfect question because I think about a real estate investors business in three different parts. So think about it first, in that marketing and like lead generation step, which is like going out and getting a list and then calling that list. And then the second part is organizing any leads that come in from there with a CRM, like you said, Podio, or something like Left Main, whatever it is, but that second step is a CRM. And then the third step, the third software is something that will really do dispositions, right, and make sure that you're maximizing the profit that you can make on each deal. So lead generation, calling software, like smrtPhone, and then organization like a CRM, and then disposition software like TwnSqr, that's what I would recommend.

Jordan Fleming:

Excellent. Well, that's Paul, it's been fantastic to learn a bit more about TwnSqr. I'm fascinated by it. I really do think it fits a gap in people's understanding of technology and the real estate investor kind of ecosystem. I think everyone focuses all their attention upfront and never focus anything on the back. So I think that's fascinating. Why don't you take control and close out this podcast, telling people where they can find you, you know, how they can sign up how they can get the best out of it? From this podcast?

Paul Wakim:

Yeah, sure. Thank you. And thanks again, for having me, Jordan, it's a it's been a pleasure as always to talk with you. You can find us on TwnDqr.com. That's TwnDqr.com. From there, just scroll down to the pricing section. And you can see our three different our three different memberships that you can sign up for they range from 150 bucks a month to $12,000 a year for the guys that have lots and lots of buyers and that want to take advantage of our posts sharing to monetize their buyers list, you can sign up that way. And then every single page on our site, even landing pages, even affiliate pages, every single page has a little chat bubble in the bottom right hand corner. If you have any questions about the company or about what we're doing, much to the chagrin of my sales guys, and my support staff, everybody is available 24/7 So if you have any questions at all, you can ask us questions there. And then yeah, you can find us across social media at TwnSqr Are you can connect with me on LinkedIn. I'm kind of old in that way that I don't really have social media of my own except for LinkedIn. I've had my head down focusing on TwnSqr pretty pretty heavily for the last three years. And then yeah, any questions you have, you can reach out to us on the site, or you can send an email to info@TwnSqr.com. Again, it's TwnSqr.

Jordan Fleming:

Excellent. Well, I'll make sure I put all the links in the podcast notes so that you guys have access to it. To close that I do want to remind everyone to please do like, subscribe, do all the things you're supposed to do with podcasts, you know how to do it. Everybody says the same thing. I don't need to repeat it. But it really does. Make sure you can spread the knowledge and the joy of That Real Estate Tech Guy across everyone he posted on your social medias, etc, etc. Although I'm much like Paul and that I got rid of Facebook years ago, and I don't want to go back. Aside from a few small bits of of interest that I have hobbies that I have. So thank you very much, Paul, and everybody. Thank you for listening to this week's episode.

Paul Wakim:

Thanks for having me, Jordan. It was great. I'm looking forward to hearing the podcast.

Narrator:

Thanks for listening to another amazing episode of That Real Estate Tech Guy. Head over to thatrealestatetechguy.com to check out all episodes and get special discounts on tons of awesome real estate technology platforms.