Brandon talks with Tyler Grech with data as a service company Daasity. They talk about Tyler’s experience in the Shopify ecosystem, how to align with partners to go to market with technology, and leveraging ecosystems like Shopify, as well as DTC technology trends. They go into the importance of data-driven customer communication, retention strategies, and the power of data in marketing. 

They also discuss overall DTC business trends around social media, building and managing teams, and the importance of process-building and iteration. 

Links:  

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com.  

Find Tyler Grech on LinkedIn at https://www.linkedin.com/in/tylergrech/?originalSubdomain=ca  and find Daasity at https://www.daasity.com/.