In this episode of the D2Z podcast, host Brandon Amoroso sits down with David Zielski, e-commerce director at Chamberlain Coffee, to discuss the evolving dynamics of e-commerce and customer engagement in the digital age. They delve into the impact of AI on customer service, the significance of maintaining a VIP customer experience, and strategies for leveraging user-generated content to boost brand loyalty and customer retention.
Here's what you'll learn:
🤖 How AI is transforming customer service and engagement in e-commerce.
🌟 The importance of building a VIP experience for existing customers to enhance loyalty.
📹 Innovative strategies for using user-generated content to attract and retain customers.
💻 The role of technology in managing brand and agency dynamics within the e-commerce landscape.
🔮 Future trends in e-commerce technology and how businesses can adapt to stay competitive.
Timestamps
🎤 Introduction and David Zielski’s Background (00:00:00)
🔁 Preferences: Agency vs. Brand (00:01:57)
📈 E-Commerce Trends and Changes in 2024 (00:03:03)
🤝 Customer Engagement and Retention Strategies (00:04:41)
🤖 Innovative Uses of AI in Customer Service (00:07:11)
📊 AI's Role in Content Creation and SEO (00:09:54)
🚀 AI Advancements and Implications for Business (00:11:38)
🆕 Exploring New Customer Acquisition Channels (00:18:04)
🔧 The Impact of Market Consolidation on Technology Choices (00:22:53)
🌐 Future of E-Commerce Platforms and AI Integration (00:28:58)
🔍 Role and Impact of AI on E-commerce and Marketing (00:31:14)
👁️ Consumer Awareness and the Impact of Marketing Strategies (00:34:25)
📱 The Influence of Social Media and Online Presence (00:36:16)
🔮 Future Predictions for E-commerce and Technology Integration (00:38:11)
🎥 Exploration of New Marketing Channels like Video Shopping (00:39:49)
💬 Concluding Remarks and Future Outlook (00:41:21)
Brandon Amoroso:
LinkedIn - https://www.linkedin.com/in/brandonamoroso/
Web - https://brandonamoroso.com/
Instagram - https://www.instagram.com/bamoroso11/
X - https://twitter.com/AmorosoBrandon
Scalis.ai - https://scalis.ai/
