Broken Link Building with Aaron Anderson

In this episode, I discuss my overall approach to link building, with a special focus on my favorite strategy: broken link building. 

Join me as I explore the essential elements of executing a successful broken link building campaign. We'll delve into the process of discovering broken links, evaluating their potential, creating high-quality replacement content, and coming up with an effective outreach strategy.

I close the episode by sharing some final thoughts on broken link campaigns and why they're still an excellent option for building links. 

If you want to share your thoughts, connect with me on LinkedIn or at linkpitch.io.

Chapters

• 0:00 Introduction
• 1:31 My Approach to Link Building
• 2:35 Why I'm a Big Fan of Broken Link Building
• 5:15 Best Ways to Find Broken Links
• 19:51 Evaluating the Backlink Profile of a Broken Link
• 23:02 Building Replacement Content for a Broken Link
• 26:21 Broken Link Building Outreach
• 28:22 Final Thoughts on Broken Link Building