GTM Innovators
As a former CRO and marketer who spent time at G2, LinkedIn, & CDW, Mike Weir has always been passionate about Marketing & Sales alignment. With so many advancements in technology, he wants to determine: how can B2B organizations finally create a unified GTM? What challenges need to be overcome to close the gaps that still exist? On GTM Innovators, Mike will be sitting down with leading B2B revenue & marketing executives and experts to answer these questions, cutting through to reveal real solutions businesses can apply.
Interested in being a GTM Innovators guest? Reach out to press@g2.com to get in touch.
GTM Innovators
Building Successful RevOps & Combating Silo Syndrome with Jen Igartua
Building a successful Revenue Operations team is no easy feat, but is crucial as one of the most strategic functions for businesses. In this episode of GTM Innovators, Go Nimbly CEO Jen Igartua creates a clear picture of how RevOps teams should function within an organization & their role in helping combat silo syndrome - a normal ailment that infiltrates many organizations. From utilizing a more holistic approach and building internal relationships with department leaders to implementing early communications and hybrid models - this episode checks all the RevOps team building boxes.
G2 Blog Recap
🔗 https://gonimbly.com/
🔗 Connect with Jen on LinkedIn
Connect with Mike Weir on LinkedIn & watch all GTM Innovator episodes on YouTube here. 🎧 Other ways to listen in: Pandora