SheSpeaks: Women of Influence
Welcome to the Women of Influence podcast, hosted by Aliza Freud and presented by SheSpeaks. Each episode features candid conversations with creators, CMOs, and media leaders shaping today’s marketing landscape, exploring how storytelling, trust, and paid media work together to move consumers from discovery to purchase. Built for marketers, brands, and creators, the show delivers practical insight into the strategies shaping the next era of advertising.
SheSpeaks: Women of Influence
Is Social Media Causing You to Overspend? With Paige Pritchard
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Are you finding yourself making more impulse purchases lately? You're not alone. With the rise of social media, the temptation to buy is just a scroll away. But have you ever stopped to consider whether social media is the reason behind your spending habits, or if your emotions affect how you shop?
In this episode, we dive into the discussion with Paige Pritchard, a money and overspending coach. We explore the connection between scrolling through your feed and overspending on often unnecessary purchases and how the 'perfect storm' - pandemic, social media and technology - have brought changes to the way we shop and spend money.
Paige shares with us her very personal journey as a compulsive shopper in her early adult years and her journey to overcome the issue by confronting the emotions and changing her mindset. These days, she's helping others to do the same.
Key Episode Highlights:
- The emotional crutch of pandemic shopping and the rise of compulsive spending as technology advances on social platforms.
- The boom of TikTok Shop and its implications
- The "de-influencing" trend
- Understanding emotional spending
- Why money issues are more about our mindset and emotions than the hard numbers
Links and Resources:
Website - PaigePritchard.com
@overcoming_overspending on TikTok and Instagram
Paige's Podcast - Money Love
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